Organizational rhetoric : strategies of resistance and domination
by
 
Conrad, Charles R.

Title
: 
Organizational rhetoric : strategies of resistance and domination

Author
: 
Conrad, Charles R.

ISBN
: 
9780745647166
 
9780745647173

Personal Author
: 
Conrad, Charles R.

Publication Information
: 
Cambridge : Polity, 2011.

Physical Description
: 
xiii, 273 p. : ill. ; 22 cm.

Series
: 
Key themes in organizational communication

General Note
: 
Formerly CIP.

Contents
: 
1. What is rhetoric? What is organizational rhetoric? Why are they important? -- 2. Creating Topoi for organizational rhetoric -- 3. Constructing the leadership Mythos -- 4. Organizational rhetoric and public policymaking -- 5. Rhetoric and the management of organizational identities, images, and crises.

Subject Term
: 
Communication in organizations.
 
Communication in management.
 
Business and politics.
 
Communication -- Social aspects.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025540069302 C754.O 20111