Insights, contexts, and frontiers of marketing thought : an advanced synthesis of research readings
by
 
Kortam, Wael Abdelrazek.

Title
Insights, contexts, and frontiers of marketing thought : an advanced synthesis of research readings

Author
Kortam, Wael Abdelrazek.

ISBN
9783639259216

Personal Author
Kortam, Wael Abdelrazek.

Publication Information
Saarbrücken : VDM Verlag, c2010.

Physical Description
292 p. ; 22 cm.

Subject Term
Marketing.

Added Author
Mahrous, Abeer.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025539681650 K85.I 20101