Handbook on business-to-business marketing
by
 
Lilien, Gary L., 1946-

Title
Handbook on business-to-business marketing

Author
Lilien, Gary L., 1946-

ISBN
9781849801423

Publication Information
Cheltenham : Edward Elgar, c2012.

Physical Description
xxii, 772 p. : ill. ; 25 cm.

Series
Elgar original reference

Subject Term
Industrial marketing.

Added Author
Lilien, Gary L., 1946-
 
Grewal, Rajdeep.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025551454658.804 L729H 20121