Business marketing management : B2B
by
 
Hutt, Michael D.

Title
Business marketing management : B2B

Author
Hutt, Michael D.

ISBN
9781133189572

Personal Author
Hutt, Michael D.

Edition
11th ed.

Publication Information
[Mason, Ohio?] : South-Western Cengage Learning, c2013.

Physical Description
xxx, 444 p. : ill. ; 26 cm.

General Note
"International edition"--Cover and t.p. verso.
 
Previous ed.: 2010.

Subject Term
Industrial marketing -- Management.
 
Industrial marketing -- Management -- Case studies.

Added Author
Speh, Thomas W.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025565975658.802 H982B 20106
IIEMSAGeneral Books33168025565934658.802 H982B 20107
IIEMSAGeneral Books33168025566544658.802 H982B 20108
IIEMSAGeneral Books33168025566502658.802 H982B 20109
IIEMSAGeneral Books33168025566429658.802 H982B 201010
IIEMSAGeneral Books33168025566460658.802 H982B 201011
IIEMSAGeneral Books33168025559861658.802 H982B 201012