Scenario planning : a field guide to the future
by
 
Wade, Woody.

Title
Scenario planning : a field guide to the future

Author
Wade, Woody.

ISBN
9781118170151

Personal Author
Wade, Woody.

Publication Information
Hoboken, New Jersey : Wiley, ©2012.

Physical Description
vii, 190 pages : illustrations (some color) ; 18 x 26 cm.

General Note
Includes index.

Contents
Machine generated contents note: ch. 1 Escaping the Tyranny of the Present -- ch. 2 How-To -- ch. 3 Case Studies: The Real World -- ch. 4 Black Swans -- ch. 5 Are You Ready?.

Abstract
"Is your business ready for the future? Scenario planning is a fascinating, yet underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on a company's fortunes. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to the looking at your business, and the world, years from now, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you: Outline (and help you prepare for) any trends that could play out in the future that change the political, social, and economic landscapes and significantly impact your business Explore the impact of technological advances and newly available products to your business Examine challenges that are only dimly recognizable as potential problems today This visual book will help you answer this question: Is my organization ready for every possibility?"--

Subject Term
Business forecasting.
 
Strategic planning.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025562709658.401 W121S 20121