International business : competing in the global marketplace
by
 
Hill, Charles W. L., author.

Title
International business : competing in the global marketplace

Author
Hill, Charles W. L., author.

ISBN
9780078029240
 
9780077140656

Personal Author
Hill, Charles W. L., author.

Edition
9th ed.

Physical Description
xxxi, 716 pages : color illustrations ; 29 cm

Contents
Globalization -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- The foreign exchange market -- The international monetary system -- The global capital market -- The strategy of international business -- The organization of international business -- Entry strategy and strategic alliances -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and R & D -- Global human resource management -- Accounting and finance in the international business.

Abstract
Market-defining since it was first introduced, International Business: Competing in the Global Marketplace by Charles W. L. Hill, continues to set the standard for international business textbooks. In writing the book, Charles Hill draws on his experience in teaching, writing, and global consulting to create the most thorough, up-to-date, and thought-provoking text on the market. Many issues in international business are complex, so, the text explores the pros and cons of economic theories, government policies, business strategies, organizational structures, etc. Hill's: International Business is known for its strong emphasis on strategy and for maintaining a tightly integrated flow between chapters. Hill's book is practical in nature and focuses on the managerial implications of each topic on the actual practice of international business. The author's passion and enthusiasm for the international business arena is apparent on every page as he strives to make important theories interesting, informative, and accessible to all students. Show more Show less.

Subject Term
International business enterprises -- Management.
 
Competition, International.


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