No B.S. guide to marketing to leading edge boomers and seniors : [the ultimate no holds barred, take no prisoners roadmap to the money]
by
 
Kennedy, Dan S., 1954-

Title
No B.S. guide to marketing to leading edge boomers and seniors : [the ultimate no holds barred, take no prisoners roadmap to the money]

Author
Kennedy, Dan S., 1954-

ISBN
9781599184500

Personal Author
Kennedy, Dan S., 1954-

Publication Information
[Irvine, Calif.] : Entrepreneur Press, 2012.

Physical Description
xv, 263 p. : ill. ; 23 cm.

Subject Term
Older consumers.
 
Consumer behavior.
 
Marketing.

Added Author
Kessler, Chip.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025593597658.8343 K35N 20121