The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by
 
Scott, David Meerman author.

Title
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

Author
Scott, David Meerman author.

ISBN
9781118488768

Personal Author
Scott, David Meerman author.

Edition
4th edition.

Physical Description
p. cm.

General Note
Previous edition: 2011.

Subject Term
Internet marketing.
 
Public relations.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025595717658.872 S425N 20131