Mobile influence : the new power of the consumer
by
 
Martin, Chuck, 1949- author.

Title
: 
Mobile influence : the new power of the consumer

Author
: 
Martin, Chuck, 1949- author.

ISBN
: 
9781137278500

Personal Author
: 
Martin, Chuck, 1949- author.

Physical Description
: 
x, 246 pages : illustrations ; 25 cm

Subject Term
: 
Mobile commerce.
 
Internet marketing.
 
Consumer behavior.
 
Wireless communication systems.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025748530658.872 M379M 20131
IIEMSAGeneral Books33168025591971658.872 M379M 20132