Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare
by
 
Hyslop, Maitland, author.

Title
Obstructive marketing : restricting distribution of products and services in the age of asymmetric warfare

Author
Hyslop, Maitland, author.

ISBN
9781472416049

Personal Author
Hyslop, Maitland, author.

Physical Description
xiv, 345 pages ; 25 cm

Contents
List of figures -- List of tables -- Acknowledgement -- Preface -- Introduction and definition -- "Obstructive marketing" : origins -- "Obstructive marketing" challenges -- Context -- Risk and dependency -- Asymmetric warfare -- The effect of the capital markets and sovereign wealth funds -- "Obstructive marketing" and asymmetric warfare : asymmetric obstructive marketing -- Protecting against "obstructive marketing" -- Summary -- The future -- Appendix a -- Bibliography -- Index.

Subject Term
Marketing -- Management.
 
Strategic planning.
 
Equality.
 
Equality. (OCoLC)fst00914456
 
Marketing -- Management. (OCoLC)fst01010209
 
Strategic planning. (OCoLC)fst01134371


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025746435658.802 H999.O 20141