Category killers : the retail revolution and its impact on consumer culture
by
 
Spector, Robert, 1947-

Title
Category killers : the retail revolution and its impact on consumer culture

Author
Spector, Robert, 1947-

ISBN
9781578519606

Personal Author
Spector, Robert, 1947-

Publication Information
Boston, Mass. : Harvard Business School Pub., ©2005.

Physical Description
xviii, 221 pages ; 24 cm

Contents
From cow pastures to category killers -- Charles Lazarus and the birth of the category killer -- Category killers everywhere -- Pricing : the cost of "everyday low prices" -- Competition : there used to be a department store here -- Growth : expanding their reach -- Expansion : paperclips in Portugal -- The backlash -- The changing shape of retail.

Abstract
"In Category Killers, veteran journalist Robert Spector argues that retail giants have done more than dramatically alter our buying experience. They've also ingeniously rewritten the retail playbook and, in the process, forever altered cultural and economic factors from traffic patterns and land-use legislation to taxation, migration, and employment." "Spector traces the rise and influence - for better and worse - of category killers from pioneer Toys "R" Us to Home Depot to Starbucks. He also examines the impact of warehouse clubs like Costco and Sam's Club, and every retailer's ultimate nemesis, Wal-Mart. Based on decades of research and investigative reporting, Category Killers provides insights into the past, present, and future of retailing."--Jacket.

Subject Term
Shopping centers.
 
Retail trade.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168015755206658.8/7 S741C 20051
RC Pretoria CBDGeneral Books000135111658.87 SPE1