Music business handbook and career guide
by
 
Baskerville, David.

Title
Music business handbook and career guide

Author
Baskerville, David.

ISBN
9781452242200

Personal Author
Baskerville, David.

Edition
10th ed.

Publication Information
Thousand Oaks, Calif. : SAGE Publications, ©2013.

Physical Description
xxiii, 598 pages : illustrations ; 26 cm

Contents
pt. 1. Setting the stage -- 1. Overture -- Music and society -- Art versus commerce -- Historical development -- Finding a paying audience -- Mass media -- 2. The digital millennium -- Internet synergy -- Labels -- Economics of digital distribution -- New economic order : iTunes -- Mobile -- 3. The music business system -- pt. 2. Songwriting, publishing, copyright, and licensing -- 4. Professional songwriting -- The market -- The craft -- Collaboration -- Copyright registration -- The business of writing -- From Tin Pan Alley to the Brill Building to the home studio -- Income sources -- Performance royalties -- Publishing options -- Staff writers -- Label-affiliated deals -- Evaluating publishers -- The Songwriters Guild of America -- Contract -- Demonstration recordings -- Local promotion -- Promotion by mail and email -- Direct contact with publishers -- Network -- 5. Music publishing -- Types of publishers -- Print licenses -- Subpublishing -- Administration^^^^
 
royalty department -- Copyright Department -- Legal and business affairs -- Print publishing -- Distribution -- Creative department -- Contracts with writers -- Split publishing, copublishing -- Copyright protection -- Promotion, advertising -- Income sources -- National Music Publishers' Association -- The Harry Fox Agency, Inc. -- Association of Independent Music Publishers -- 6. Music copyright -- Coverage -- Exclusive rights -- Fair use -- Copyright ownership -- Transfer or assignment -- Work made for hire -- Musical arrangements -- Arrangers' rights -- Public domain -- Sound recordings -- Performance right exclusion -- Imitation exclusion -- Compulsory mechanical license -- Royalty payments -- Duration of copyright -- Formalities -- Notice on printed music -- Notice on phonorecords -- Notice errors or omissions -- Deposit -- Registration -- Fees -- copyright royalty Board -- Infringement, remedy -- Record counterfeiting, penalties -- First sale doctrine^^^^
 
The Audio Home Recording Act of 1992 (AHRA) -- The Digital Performance Right in Sound Recording Act of 1995 (DPRA) -- The Digital Millennium Copyright Act of 1998 (DMCA) -- Revival from public domain -- Rights in names and trademarks -- 7. Music licensing -- Music rights -- Performing rights organizations -- Keeping track of the music -- Royalty distribution -- Foreign collections -- American Society of Composers, Authors and Publishers -- Broadcast Music Inc. -- SESAC -- SoundExchange -- Mechanical licenses -- Synchronization licenses -- TV movie rights -- new use rights -- Cable television licenses -- Video licenses -- Special use permits -- Broadcast commercials -- Video (electronic) games -- Jukebox licenses -- Dramatic music rights -- Creative commons -- pt. 3. Managing artist relationships -- 8. Agents, managers, and attorneys -- 9. Artist management -- Manager's commission -- The manager's role -- Advancing the career -- Personal management agreement -- 10. Unions and guilds^^^^
 
American Federation of Musicians -- SAG-AFTRA -- American Guild of Musical Artists -- American Guild of Variety Artists -- Actors' Equity Association -- International Alliance of Theatrical Stage Employees -- National Association of Broadcast Employees and Technicians : Communications Workers of America -- Dramatists Guild of America, Inc. -- Open shop agreements -- 11. Artists' recording contracts -- AFTRA agreements -- Scale -- Nonunion recording -- Royalty artist contracts --
 
pt. 4. The recorded music industry -- 12. Record production -- Record producers -- Matching producer to artist -- Production deals -- Royalties, fees -- The recording studio : operation and selection -- The five stages of record production -- Preproduction : budgeting and planning -- Basics and tracking -- Overdubbing -- Mixing -- Mastering -- Getting started as a producer -- 13. Record labels -- Major labels -- Independent labels -- Specialty labels -- Record company structure -- Recording Association of America -- National Academy of Recording Arts & Sciences -- 14. Record label promotion and distribution -- The marketing plan -- SWOT -- The elements of a marketing plan -- Digital marketing -- Record distribution -- Digital distribution -- National Association of Recording Merchandisers -- 15. Marketplace research -- Understanding the consumer -- Research topics -- The Charts -- Demographics -- Record categorization -- Stylistic preferences -- Data sources^^^^
 
Nielsen's Broadcast Data System -- Mediabase 24/7 -- Mediaguide -- Music Xray -- Next Big sound -- NPD Group -- Nielsen's RingScan -- Nielsen's SoundScan -- pt. 5. Live music -- 16. Concert production -- Concert promotion -- cost of doing business -- Booking the artist -- Making an offer -- The art of the deal -- Contracts -- Marketing -- Publicity and public relations -- Sponsorships -- 17. Concert venues -- Venue contracts -- Performance rights in concerts -- Ticketing -- Licensed merchandise -- Venue Trade Association -- 18. Arts administration -- Symphonic music -- League of American Orchestras -- Funding the Arts -- Ticket sales -- Subscriptions -- Foundations, corporate giving -- Government subsidy -- National Endowment for the Arts -- State Arts Councils -- Volunteer support -- Classical artist management -- Financial management -- Audience development -- pt. 6. Music in the marketplace -- 19. Music in radio -- Types of broadcast radio stations^^^^
 
Audience identification and market research -- Spectrum of formats -- How commercial radio stations work -- 20. Music in television and video -- Variety and talk shows -- Music specials/events/awards shows -- Theme songs -- Background music and foreground spotlights -- The singer/actors -- The evolving TV picture -- MTV and the rise of the music video -- Producing short-form videos -- Music video economics and distribution -- 21. Dramatic scoring for movies, TV, and games -- Sound tracks -- The craft -- Music scoring for TV -- Music scoring for video games -- Production music libraries -- Hiring practices -- AFM contracts -- Composers -- Music supervisors -- Copyists -- Orchestra musicians -- Music editors -- 22. Music in advertising -- Jobs -- Station branding logos -- The agency role -- Spot production -- 23. Music and theater -- Types of musical theater -- Broadway musicals -- Off-Broadway theater -- School productions -- Regional theater -- Summer theater -- National tours^^^^
 
Las Vegas and other entertainment centers -- Industrial shows -- Amusement parks and cruise ships -- Theater associations -- Production components -- subsidiary rights -- Grand and small rights -- 24. Music products -- Music retailers -- Sales leaders -- Promotion of musical products -- Mail order and online sales -- Product manufacturing -- Trade associations -- Opportunities for employment -- 25. Business music and production libraries -- Foreground and background music -- Service companies --
 
pt. 7. The entrepreneurial musician -- 26. The DIY toolkit Motivating employees -- pt. 8. Career planning and development -- 28. Career options -- Professional songwriter -- Lyricist -- Composer of show music -- Composer of educational materials -- Composer of children's music -- Composer of classical music -- Arranger-orchestrator -- Music editor -- Music copyist -- Music director-conductor -- record producer -- Singer -- Instrumentalist -- Studio teacher -- School music educator -- College music instructor -- Music therapist -- Radio broadcasting -- Film/TV broadcasting -- Music video/music special producer-director -- Video game scorer/audio programmer -- Advertising jingle writer -- Critic/journalist/editor -- Music librarian -- Science and technology -- Managerial/executive -- Sales -- Legal services -- Visual arts/graphics -- Entrepreneurs/starting your own business -- 29. Career development -- Defining goals -- Climbing the ladder -- Finding work -- pt. 9. The global view^^^^
 
30. Understanding your neighbor's music scene : how Canada sets an international example -- Domestic music quotas -- The record industry in Canada -- Live music opportunities in Canada -- Quebec -- Promoting music in Canada -- Music videos and television -- Music publications -- Radio -- digital media -- Royalty collection in Canada -- 31. The world outside the United States -- Performance rights -- Steps against file-sharing and piracy -- Worldwide piracy -- Breaking artist -- Conferences and contests -- 32. International copyright -- Copyright conventions -- Berne Convention -- Buenos Aires Convention -- Universal Copyright Convention -- Rome Convention -- Geneva Phonograms Convention -- WIPO Copyright Treaty and Performances and Phonograms Treaty -- Bilateral treaties -- World Intellectual Property Organization -- world Trade Organization -- International Confederation of Societies of Authors and Composers^^^^
 
Bureau Internations des Sociétés Gérant les Droits d'Enregistrement et de Reproduction Mécanique -- International Federation of the Phonographic Industry -- INternational Federation of Musicians and INternational Federation of Actors -- Appendix A. Membership and copyright forms.

Subject Term
Music -- Vocational guidance -- United States -- Handbooks, manuals, etc.
 
Music trade -- Vocational guidance -- United States -- Handbooks, manuals, etc.

Added Author
Baskerville, Tim.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025784592780.2373 B315M 20131