The marketing plan handbook
by
Wood, Marian Burk, author.
Title
:
The marketing plan handbook
Author
:
Wood, Marian Burk, author.
ISBN
:
9781292021676
Personal Author
:
Wood, Marian Burk, author.
Edition
:
5th edition, Pearson new international edition.
Physical Description
:
ii, 213 pages : illustrations ; 28 cm.
General Note
:
Publication date from publisher's website.
Subject Term
:
Marketing -- Planning -- Handbooks, manuals, etc.
| Library | Material Type | Item Barcode | Shelf Number | Copy | Status |
|---|
| IIEMSA | General Books | 33168025766037 | 658.802 W877M 2014 | 1 | On-Shelf Student |