Essentials of strategic management : the quest for competitive advantage
by
 
Gamble, John (John E.)

Title
Essentials of strategic management : the quest for competitive advantage

Author
Gamble, John (John E.)

ISBN
9780078112898
 
9781259094842

Personal Author
Gamble, John (John E.)

Edition
4e [edition].

Physical Description
xl, 440 pages ; 26 cm

Series
McGraw-Hill international edition

Subject Term
Strategic planning.
 
Business planning.
 
Competition.
 
Strategic planning -- Case studies.
 
Strategic planning / Case studies.

Added Author
Thompson, Arthur A., 1940-
 
Peteraf, Margaret Ann


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025740982658.4012 G187E 20151