Section I. Theoretical and methodological issues -- High-risk versus population prevention strategies for NCDs: Geoffrey Rose revisited in the twenty-first century -- Current and future theoretical foundations for NCDs and health promotion -- The nature of causality: beyond traditional evidence -- Surveillance for NCDs and health promotion: an issue of theory and method -- Section II. Lenses for understanding NCDs -- Learning from the social sciences in chronic diseases health promotion: structure, agency and distributive justice -- Contextual factors in health and illness -- The social determinants of non-communicable diseases: a political perspective -- Risk factors: tobacco -- Physical inactivity and health promotion: evidence and challenges -- NGOs addressing NCDs through a health promotion lens -- Health literacy as a lens for understanding non-communicable diseases and health promotion -- From healthy public policy to intersectoral action and health-in-all policies-- Section III. Approaches to NCDs -- Population health intervention research: a fundamental science for NCD prevention -- Planning and management of cross-sectoral programs: strategies to address NCDs -- The public policy approach: governments, institutions, welfare states and social justice -- Accelerating action on NCDs: Understanding and applying a social determinants of health framework for changes -- Cardiovascular health, risk, and disease: primordial and remedial strategies -- Advocacy strategies to address NCDs: actions to increase the profile of physical activity -- Advocacy strategies to address NCDs: tobacco control -- Evidence synthesis to inform NCD prevention and health promotion -- Using evidence to inform NCD prevention and heal promotion -- The health promotion argument: NCDs and public health -- Public health, NDCs, health promotion, and business partnering: benefits, concerns, remedies, and moving towards creative partnering-- Section IV. Institutions and organizations -- Framing international trade and chronic disease -- Addressing NCDs through multilateral engagement at the United Nations: The role of WHO -- Governance, policy, and institutions -- NCDs and civil society: a history and a roadmap -- Developing health promotion workforce capacity for addressing non-communicable diseases globally -- Health promotion for NCDs in and by hospitals: a health promoting hospital perspective.