Consumer Behaviour & marketing communication
by
Kazmi, S. H. H.
Title
:
Consumer Behaviour & marketing communication
Author
:
Kazmi, S. H. H.
ISBN
:
9788174468444
Personal Author
:
Kazmi, S. H. H.
Publication Information
:
New Delhi : Excel Books, 2010.
Physical Description
:
ix, 480 p. : ill. ; 24 cm.
Subject Term
:
Consumer behavior.
Consumer behavior -- India.
Communication in marketing.
Communication in marketing -- India.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025796620 | 658.834 K23C 2010 | 1 |