Focus groups : a practical guide for applied research
by
Krueger, Richard A.
Title
:
Focus groups : a practical guide for applied research
Author
:
Krueger, Richard A.
ISBN
:
9781483365244
Personal Author
:
Krueger, Richard A.
Edition
:
5th edition.
Physical Description
:
xx, 252 pages ; 23 cm
Contents
:
Overview of focus groups -- Planning the focus group study -- Developing a questioning route -- Participants in a focus group -- Moderating skills -- Analyzing focus group results -- Reporting -- Styles of focus group research -- Focus group interviewing with young people -- International and cross-cultural focus group interviewing -- Telephone and internet focus group interviewing -- Focus group interviewing within the organization -- Modifications of focus groups -- Answering questions about the quality of focus group research.
Subject Term
:
Focus groups.
Social sciences -- Methodology.
Focus Groups -- methods.
Research Design.
Added Author
:
Casey, Mary Anne (Mary Anne W.)
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025790466 | 361.61068 K94F 2015 | 1 |