Business-to-business marketing
by
Brennan, Ross, 1957- author.
Title
:
Business-to-business marketing
Author
:
Brennan, Ross, 1957- author.
ISBN
:
9781446273722
9781446273739
Personal Author
:
Brennan, Ross, 1957- author.
Edition
:
Third edition.
Physical Description
:
xx, 385 pages : color illustrations ; 24 cm.
Series
:
Advanced marketing series.
General Note
:
Previous edition: 2011.
Subject Term
:
Industrial marketing.
Industrial marketing -- Case studies.
Added Author
:
Canning, Louise,
McDowell, Raymond,
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025790847 | 658.804 B828B 2014 | 1 |
| IIEMSA | General Books | 54346-1003 | 658.804 B828B 2014 | 3 |