Business-to-business marketing
by
 
Brennan, Ross, 1957- author.

Title
Business-to-business marketing

Author
Brennan, Ross, 1957- author.

ISBN
9781446273722
 
9781446273739

Personal Author
Brennan, Ross, 1957- author.

Edition
Third edition.

Physical Description
xx, 385 pages : color illustrations ; 24 cm.

Series
Advanced marketing series.

General Note
Previous edition: 2011.

Subject Term
Industrial marketing.
 
Industrial marketing -- Case studies.

Added Author
Canning, Louise,
 
McDowell, Raymond,


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIEMSAGeneral Books33168025790847658.804 B828B 20141
IIEMSAGeneral Books54346-1003658.804 B828B 20143