Consumer behavior : buying, having, and being
by
Solomon, Michael R., author.
Title
:
Consumer behavior : buying, having, and being
Author
:
Solomon, Michael R., author.
ISBN
:
9781292318103
Personal Author
:
Solomon, Michael R., author.
Edition
:
Thirteenth edition, global edition.
Physical Description
:
640 pages : Illustrations
General Note
:
Adaption from the United States edition, entitled Consumer behavior, 13th edition, ISBN 978-0-135-22569-1 by Michael Solomon, published by Pearson Education © 2020