Marketing
by
 
Pride, William M., 1942- author.

Title
Marketing

Author
Pride, William M., 1942- author.

ISBN
9781337910651
 
9780357033791

Personal Author
Pride, William M., 1942- author.

Edition
2020 edition.
 
Twentieth edition.

Physical Description
xxvii, 692 pages : color illustrations ; 28 cm

Subject Term
Marketing -- Textbooks.

Added Author
Ferrell, O. C.,


LibraryMaterial TypeItem BarcodeShelf NumberCopy
IIE SandtonGeneral Books000185785658.8 PRI1