International business : the challenges of globalization
by
 
Wild, John J., author.

Title
International business : the challenges of globalization

Author
Wild, John J., author.

ISBN
9780134729220
 
9781292262253

Personal Author
Wild, John J., author.

Edition
Ninth Edition.

Physical Description
xxvi, 417 pages : color illustrations, color maps ; 28 cm

Contents
Global business environment -- Globalization -- National business environments -- Cross-cultural business -- Political economy and ethics -- Economic development of nations -- International trade and investment -- International trade theory -- Political economy of trade -- Foreign direct investment -- Regional economic integration -- The international financial system -- International financial markets -- International monetary system -- Part: 5 international business management -- International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees -- Endnotes -- Glossary -- Name/company index -- Subject index.

Subject Term
International business enterprises -- Management.
 
International trade.

Added Author
Wild, Kenneth L.,