Consumer behaviour
by
Hoyer, Wayne D., author.
Title
:
Consumer behaviour
Author
:
Hoyer, Wayne D., author.
ISBN
:
9780170439978
Personal Author
:
Hoyer, Wayne D., author.
Edition
:
Second Asia-Pacific edition.
Physical Description
:
xxi, 446 pages : colour illustrations ; 28 cm.
Subject Term
:
Consumer behavior.
Consumers.
Added Author
:
MacInnis, Deborah J.,
Pieters, Rik,
Chan, Eugene,
Northey, Gavin,
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIE Sandton | General Books | 000185940 | 658.8 HOY | 1 |