Consumer behaviour : global and Southern African perspectives
by
Schiffman, Leon G.
Title
:
Consumer behaviour : global and Southern African perspectives
Author
:
Schiffman, Leon G.
ISBN
:
9781775785033
Personal Author
:
Schiffman, Leon G.
Physical Description
:
502 pages : illustrations ; 29 cm
Subject Term
:
Consumer behavior.
Consumer behavior -- Africa, Southern.
Motivation research (Marketing)
Added Author
:
Kanuk, Leslie Lazar.
Brewer, S. (Samuel W.)
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIE Sandton | General Books | 000157079 | 658.834 SCH | 1 |