Digital gaming and the advertising landscape
by
 
Hera, Teresa de la, author.

Title
Digital gaming and the advertising landscape

Author
Hera, Teresa de la, author.

ISBN
9789462987159

Personal Author
Hera, Teresa de la, author.

Physical Description
205 pages : illustrations ; 24 cm

Series
Games and play
 
Games and play (Amsterdam, Netherlands)

Subject Term
Electronic games -- Marketing.
 
Video games industry.
 
Video games -- Economic aspects.

Electronic Access
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2251020&site=ehost-live&scope=site


LibraryMaterial TypeItem BarcodeShelf NumberCopy
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VEGA Cape TownPrescribed books000037510794.8 HER1
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