Marketing advantage your public relations image.
by
 
Riddle, Carolyn.

Title
Marketing advantage your public relations image.

Author
Riddle, Carolyn.

Publication Information
Kansas City, KA : American ProVideo Productions c1997.

Physical Description
1 videocassette (VHS) (47 min.) : sd., col. ; 1/2 in. + 1 book (15 p. ; 28 cm.) ; in case 31 x 25 x 5 cm.

Series
Mastering the media

Series Title
Mastering the media

General Note
"Center for Advanced Media Studies" -- cassette label.

Abstract
Shows how to take ownership of powerful media opportunities and provides tips on how to develop your own internal public relations team and how to put that team to work.

Subject Term
Advertising.
 
Corporate image.
 
Public relations.

Added Author
Riddle, Carolyn.
 
Brundage, Richard Wm.

Added Corporate Author
Center for Advanced Media Studies.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
CataloguingUnknown58156-1001NO CONFIGURATION1