Marketing [because everyone is a marketer]
by
Hunt, C. Shane VerfasserIn.
Title
:
Marketing [because everyone is a marketer]
Author
:
Hunt, C. Shane VerfasserIn.
ISBN
:
9781266269189
Personal Author
:
Hunt, C. Shane VerfasserIn.
Edition
:
Fourth edition, international student edition.
Physical Description
:
xxxvii, 616 Seiten Illustrationen, Diagramme
General Note
:
Includes bibliographical references and index.
Abstract
:
"This main goal of this book is to build the best-possible principles of marketing product-one that captures the importance of marketing in a way that is relevant and adaptable to today's business students"
Added Author
:
Mello, John E.
Deitz, George D.
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIE Sandton | General Books | 002215383 | 658.8 HUN | 1 |