Introduction : Where is fashion headed? ; The 10 hallmarks of a successful collection -- Building your graduate collect : The academic year ; The collection ; Inspiration and research ; Color and inspiration ; Choosing fabric ; The croquis book ; 2-D/3-D reflective process ; Selection and editing ; Muslins and prototyping ; The final samples ; Accessorizing your collection ; Styling ; The look book ; Final presentation and evaluation -- Maximizing your portfolio : Optimum portfolio presentation ; The stellar portfolio: 9 ways to stand out ; Web presence ; Structure and order ; Targeting your portfolio : Women's sportswear; Women's evening wear; Lingerie and loungewear; Men's sportswear; Men's evening wear; Childrenswear; Teenager wear/juniors; Activewear; Knitwear; Bridal wear; Accessories -- Going professional : Internships and interviews ; In the workplace ; Careers in fashion ; Interviews : From student to designer: Lisa Mayock and Sophie Buhai; Focus on key points: Steven Kolb; Global design: Dan Rubinstein; Developing as a designer: Matthew Ames ; Resources: The fashion calendar ; Useful knitwear terminology.