Research methods for business students
by
Saunders, M. N. K.
Title
:
Research methods for business students
Author
:
Saunders, M. N. K.
ISBN
:
9781292016627
9781292016641
Personal Author
:
Saunders, M. N. K.
Edition
:
Seventh edition.
Physical Description
:
pages cm
General Note
:
Revised edition of Research methods for business students, 2012.
Contents
:
Preface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index.
Abstract
:
This book is an introduction to research methods for students planning or undertaking a dissertation or extensive research project in business and management.
Subject Term
:
Business -- Research.
Business -- Research -- Data processing.
Business -- Research. (OCoLC)fst00842371
Business -- Research -- Data processing. (OCoLC)fst00842373
Betriebswirtschaftslehre. (DE-588)4069402-1
Forschungsmethode. (DE-588)4155046-8
Wirtschaftswissenschaftliches Studium. (DE-588)4066538-0
Wissenschaftliches Arbeiten. (DE-588)4066571-9
Added Author
:
Lewis, Philip, 1945-
Thornhill, Adrian.
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| IIEMSA | General Books | 33168025808912 | 650.072 S257R 2015 | 1 |
| IIEMSA | General Books | 33168025808821 | 650.072 S257R 2015 | 2 |
| RC Braamfontein | Recommended Books | 002085639 | 650.072 SAU | 1 |
| RC Durban | Recommended Books | 000104510 | 650.072 SAU | 1 |
| RC Durban | Recommended Books | 000105337 | 650.072 SAU | 2 |
| RC Pretoria CBD | General Books | 000174945 | 650.072 SAU | 1 |