Advertising principles : choice, challenge, change
by
 
Vanden Bergh, Bruce G.

Title
Advertising principles : choice, challenge, change

Author
Vanden Bergh, Bruce G.

ISBN
9780844229904

Personal Author
Vanden Bergh, Bruce G.

Publication Information
Lincolnwood, Ill. : NTC Business Books, ©1999.

Physical Description
xxii, 582 pages : illustrations (some color) ; 29 cm

Subject Term
Advertising.

Added Author
Katz, Helen E.


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxGeneral Books000006566659.1 BER1
VEGA Cape TownGeneral Books000039470659.1 VAN1
VEGA Cape TownGeneral Books000039471659.1 VAN2
VEGA Cape TownGeneral Books000039472659.1 VAN3
VEGA DurbanGeneral Books000014396659.1 VAN1
VEGA DurbanGeneral Books000014397659.1 VAN2
VEGA DurbanGeneral Books000014327659.1 VAN3