No such thing as over-exposure : inside the life and celebrity of Donald Trump
by
Slater, Robert, 1943-2014.
Title
:
No such thing as over-exposure : inside the life and celebrity of Donald Trump
Author
:
Slater, Robert, 1943-2014.
ISBN
:
9780131497344
Personal Author
:
Slater, Robert, 1943-2014.
Publication Information
:
Upper Saddle River, NJ : Prentice Hall, ©2005.
Physical Description
:
xxiv, 247 pages ; 24 cm
Contents
:
Forging an image -- Seizing an island -- The value of celebrity -- The nurturing of a name -- Suddenly, a household name.
Abstract
:
With The Apprentice, Donald Trump has gone beyond celebrity to become a true legend. He's the one billionaire everyone recognizes, the only one whose name is its own global brand. But, for all the ink that's been spilled about him, nobody's ever fully captured the man - until now.
Personal Subject
:
Trump, Donald, 1946-
Trump, Donald, 1946- (OCoLC)fst00174117
Subject Term
:
Businessmen -- United States -- Biography.
Real estate developers -- United States -- Biography.
Public relations -- United States -- Case studies.
Success in business -- United States -- Case studies.
Entrepreneurship -- United States -- Case studies.
Businessmen. (OCoLC)fst00842951
Entrepreneurship. (OCoLC)fst00912787
Public relations. (OCoLC)fst01082892
Real estate developers. (OCoLC)fst01090964
Success in business. (OCoLC)fst01137062
Geographic Term
:
United States. (OCoLC)fst01204155
Electronic Access
:
| Library | Material Type | Item Barcode | Shelf Number | Copy |
|---|
| VEGA Durban | General Books | 000014545 | 338.092 SLA | 1 |