Geschichte des Plakates = Histoire de l'affiche = History of the poster
by
 
Müller-Brockmann, Josef, 1914-1996.

Title
: 
Geschichte des Plakates = Histoire de l'affiche = History of the poster

Author
: 
Müller-Brockmann, Josef, 1914-1996.

ISBN
: 
9780714844039

Personal Author
: 
Müller-Brockmann, Josef, 1914-1996.

Publication Information
: 
London ; New York : Phaidon Press, 2004.

Physical Description
: 
244 pages : illustrations (some color) ; 25 cm

General Note
: 
German, French, and English.
 
Originally published: Zürich : ABC-Verlag, 1971.

Contents
: 
The character and function of the poster -- The laws of poster-designing -- The early history of the poster -- The illustrative poster -- The objective-information poster -- The constructive poster -- The experimental poster -- The series poster -- Present trends -- Future aspects -- List of artists.

Abstract
: 
"Until today the poster has lost nothing either of its actuality or its effective power. This book defines the nature of the poster and indicates the laws of designing which determine form, colour and composition. The four main lines of development, the illustrative, objective-informative, constructive and experimental poster, are demonstrated by means of 300 posters. The selection concentrates on those examples which, by the conception of their design, have influenced the stylistic development of the poster."--Jacket.

Subject Term
: 
Posters -- History.

Added Author
: 
Yoshikawa, Shizuko, 1934-


LibraryMaterial TypeItem BarcodeShelf NumberCopy
VEGA BordeauxGeneral Books000005499741.674 MU1
VEGA BordeauxGeneral Books000007582741.674 MU2
VEGA Cape TownRecommended Books000035149741.647 MUL1
VEGA Cape TownRecommended Books000035150741.647 MUL2
VEGA DurbanGeneral Books000014533741.674 MUL1
VEGA DurbanReference Books000013092741.674 MUL2
VEGA DurbanReference Books000013093741.674 MUL3