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1. 
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising as Topic.
Available: Copies:
by 
Percy, Larry.
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategic advertising management / Percy, Larry.
Available: Copies:
4. 
Cover image for Emotional branding : the new paradigm for connecting brands to people
by 
Gobé, Marc.
Format: 
Books
Publication Date 
2001
Excerpt: 
Advertising as Topic.
Available: Copies:
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