Title:
Entrepreneurship
Author:
Stokes, David (David R.)
ISBN:
9781408007457
Personal Author:
Publication Information:
Hampshire, UK ; Australia ; United States : South-Western/Cengage Learning EMEA, ©2010.
Physical Description:
xx, 391 pages : illustrations (some color) ; 25 cm
Contents:
Chapter 1: The search for entrepreneurship -- Chapter 2: The properties of entrepreneurship -- Chapter 3: Entrepreneurship and innovation -- Chapter 4: Entrepreneurship and the economy -- Chapter 5: Entrepreneurship in context -- Chapter 6: The life cycle of entrepreneurship -- Chapter 7: The search for the entrepreneur -- Chapter 8: Entrepreneurs and managing creativity -- Chapter 9: Entrepreneurial networking -- Chapter 10: Entrepreneurial decision making and planning -- Chapter 11: Entrepreneurial marketing -- Chapter 12: The creation and protection of knowledge -- Chapter 13: The entrepreneurial team -- Chapter 14: Entrepreneurial business models and processes -- Chapter 15: Entrepreneurial finance.
Subject Term:
Electronic Access:
E-book