Do hair care brands over promise and under deliver? : a study of brand promises and women's relationships with these promises
Title:
Do hair care brands over promise and under deliver? : a study of brand promises and women's relationships with these promises
Author:
Ritchie, Amanda Patricia.
Personal Author:
Publication Information:
2008.
Physical Description:
41 pages
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2008.
Added Corporate Author: