64 Results
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Cover image for A history of advertising
by 
Pincas, Stepháne.
Format: 
Books
Publication Date 
2008
Excerpt: 
A history of advertising / Pincas, Stepháne.
Available: Copies:
Format: 
Books
Publication Date 
2006
Excerpt: 
Born in 1842 : a history of advertising.
Available: Copies:
Cover image for Digital media economics : a critical introduction
by 
Caraway, Brett R., author.
Format: 
Books
Publication Date 
2024
Excerpt: 
will explain to you the economic theory and history underpinning everything from advertising to
Available: Copies:
Cover image for Hey whipple, squeeze this : the classic guide to creating great advertising
by 
Sullivan, Luke, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Hey whipple, squeeze this : the classic guide to creating great advertising / Sullivan, Luke
Available: Copies:
Cover image for Reality TV
by 
Deery, June author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Reality television programs -- History and criticism.
Available: Copies:
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C.
Available: Copies:
Cover image for Media analysis techniques
by 
Berger, Arthur Asa, 1933-
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising -- Brands -- Material Culture -- Objects and Identity -- Activities and Performances -- Music and
Available: Copies:
Cover image for The best digital marketing campaigns in the world II
by 
Ryan, Damian, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising campaigns -- Case studies.
Available: Copies:
Cover image for Formica forever
by 
Miller, Abbott.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- Plastics -- History.
Available: Copies:
Cover image for Game changers : the evolution of advertising
by 
Russell, Peter, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- History.
Available: Copies:
Cover image for Encyclopedia of major marketing strategies
by 
Miskelly, Matthew, Éditeur scientifique.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising campaigns -- United States -- History -- 21st century.
Available: Copies:
Cover image for Game changers : the evolution of advertising
by 
Russell, Peter, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- History.
Available: Copies:
Cover image for Exploring journalism and the media
by 
Lynch, Lorrie, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
History, law and ethics -- The journalist in the new century -- Reporting -- Write to communicate
Available: Copies:
Cover image for Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotions : an integrated brand approach / Semenik, Richard J.
Available: Copies:
Cover image for Problem solved : how to recognize the nineteen recurring problems faced in design, branding and communication and how to solve them
by 
Johnson, Michael, 1964-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising.
Available: Copies:
Cover image for Foundations of community journalism
by 
Reader, Bill, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
community history / Janice Hume -- Reexamine the history of big-city community journalism / G. Michael
Available: Copies:
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising as Topic.
Available: Copies:
Cover image for Landscapes of capital : representing time, space, and globalization in corporate advertising
by 
Goldman, Robert.
Format: 
Books
Publication Date 
2011
Excerpt: 
Landscapes of capital : representing time, space, and globalization in corporate advertising /
Available: Copies:
Cover image for Media and democracy
by 
Curran, James.
Format: 
Books
Publication Date 
2011
Excerpt: 
and history. Narratives of media history revisited -- Press as an agency of social control
Available: Copies:
by 
Morris, Michael, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South
Available: Copies:
Cover image for Art & copy
by 
Pray, Doug, director.
Format: 
Video disc
Publication Date 
2010 2009
Excerpt: 
Advertising -- United States -- History.
Available: Copies:
Cover image for Media studies : an introduction
by 
Kolker, Robert Phillip.
Format: 
Books
Publication Date 
2009
Excerpt: 
"New media, journalism, advertising, and radio, television, and film are dynamic parts of our daily
Available: Copies:
Cover image for The king of Madison Avenue : David Ogilvy and the making of modern advertising
by 
Roman, Kenneth.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising agencies -- United States -- History -- 20th century.
Available: Copies:
Cover image for Political science research methods
by 
Johnson, Janet Buttolph, 1950-
Format: 
Books
Publication Date 
2008
Excerpt: 
Science Really "Science"? 45 -- Practical Objections 46 -- Philosophical Objections 47 -- A Brief History
Available: Copies:
Cover image for All you need is a good idea! : how to create marketing messages that actually get results
by 
Heyman, Jay H., 1939-
Format: 
Books
Publication Date 
2008
Excerpt: 
Advertising.
Available: Copies:
Cover image for Annie Leibovitz at work
by 
Leibovitz, Annie, 1949-
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Advertising -- Al Sharpton -- Arnold Schwarzenegger -- Dance -- Demi Moore -- Performance -- Peak performance
Available: Copies:
Cover image for Advertising in modern and postmodern times
by 
Odih, Pamela.
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising in modern and postmodern times / Odih, Pamela.
Available: Copies:
Cover image for Encyclopedia of major marketing campaigns. volume 2
by 
Riggs, Thomas, 1963-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising campaigns -- United States -- History -- 20th century -- Encyclopedias.
Available: Copies:
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2007
Excerpt: 
of International Trade -- Part II The Cultural Environment of Global Markets -- History and Geography
Available: Copies:
Cover image for Chinese medicine men : consumer culture in China and Southeast Asia
by 
Cochran, Sherman, 1940-
Format: 
Books
Publication Date 
2006
Excerpt: 
Consumer behavior -- Southeast Asia -- History.
Available: Copies:
Cover image for Handbook of qualitative research methods in marketing
by 
Belk, Russell W.
Format: 
Books
Publication Date 
2006
Excerpt: 
-sited ethnographic market studies / In pursuit of the 'inside view' : training the gaze on advertising and market
Available: Copies:
Cover image for Designing brand experiences
by 
Landa, Robin.
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising -- Brand name products.
Available: Copies:
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Electronic Resources
Publication Date 
2005
Excerpt: 
-- Integrated marketing communications and international advertising -- Personal selling and sales management
Available: Copies:
Cover image for The golden age of advertising-- the 50s
by 
Heimann, Jim, 1948-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- United States -- History -- 20th century.
Available: Copies:
Cover image for Window to the future : the golden age of television marketing and advertising
by 
Kosareff, Steve.
Format: 
Books
Publication Date 
2005
Excerpt: 
Window to the future : the golden age of television marketing and advertising / Kosareff, Steve.
Available: Copies:
Cover image for The golden age of advertising : the 60s
by 
Heimann, Jim, 1948-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- United States -- History -- 20th century.
Available: Copies:
Cover image for Advertising by design : creating visual communications with graphic impact
by 
Landa, Robin.
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising by design : creating visual communications with graphic impact / Landa, Robin.
Available: Copies:
Cover image for Proverbs : a handbook
by 
Mieder, Wolfgang.
Format: 
Books
Publication Date 
2004
Excerpt: 
Proverbs -- History and criticism.
Available: Copies:
Cover image for 20s : all-American ads
by 
Heimann, Jim, 1948-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising -- United States -- History -- 20th century.
Available: Copies:
Cover image for Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
? -- Changing media throughout history -- Changing conceptions of the media -- 2. Media theory -- Understanding
Available: Copies:
Cover image for 30s : all-American ads
by 
Heimann, Jim, 1948-
Format: 
Books
Publication Date 
2003
Excerpt: 
Advertising copy -- United States -- 20th century -- Pictorial works.
Available: Copies:
Cover image for The essence of capitalism : the origins of our future
by 
McQueen, Humphrey, 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
Coca Cola (Trademark) -- History.
Available: Copies:
Cover image for Brand management : a theoretical and practical approach
by 
Riezebos, H. J., 1960-
Format: 
Books
Publication Date 
2003
Excerpt: 
central pivot -- 7. The role of design in brand development -- 8. The role of advertising and the Internet
Available: Copies:
Cover image for Graphic design : a concise history
by 
Hollis, Richard.
Format: 
Books
Publication Date 
2002
Excerpt: 
Graphic design : a concise history / Hollis, Richard.
Available: Copies:
Cover image for Advertising media planning
by 
Sissors, Jack Zanville, 1919-
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising media planning / Sissors, Jack Zanville, 1919-
Available: Copies:
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
Available: Copies:
Cover image for The visual culture reader
by 
Mirzoeff, Nicholas, 1962-
Format: 
Books
Publication Date 
2002
Excerpt: 
Gender Identity -- history.
Available: Copies:
Cover image for A century of American icons : 100 products and slogans from the 20th century consumer culture
by 
Cross, Mary, 1934-
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising -- Brand name products -- United States -- History -- 20th century.
Available: Copies:
Cover image for Looking closer 4, Critical writings on graphic design
by 
Bierut, Michael.
Format: 
Books
Publication Date 
2002
Excerpt: 
advertising / Saving Jelly / Reading at the breakfast table / Manifestos : Me, the undersigned / An incomplete
Available: Copies:
Cover image for Advertising today
by 
Berger, Warren.
Format: 
Books
Publication Date 
2001
Excerpt: 
Advertising -- History.
Available: Copies:
Cover image for Print in transition, 1850-1910 : studies in media and book history
by 
Brake, Laurel, 1941-
Format: 
Books
Publication Date 
2001
Excerpt: 
Print in transition, 1850-1910 : studies in media and book history / Brake, Laurel, 1941-
Available: Copies:
Cover image for Multimedia literacy
by 
Hofstetter, Fred T. (Fred Thomas), 1949-
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Advertising and Electronic Brochures -- Mass Market Applications -- Education -- Cognitive Versus Behavioral
Available: Copies:
by 
Affinity Advertising and Publishing.
Format: 
Books
Publication Date 
2000
Excerpt: 
Celebrating the best of South African advertising and design, 1994-2000. Affinity Advertising and
Available: Copies:
Cover image for Introduction to public relations and advertising
by 
Du Plessis, D. F.
Format: 
Books
Publication Date 
2000
Excerpt: 
Introduction to public relations and advertising / Du Plessis, D. F.
Available: Copies:
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
1999
Excerpt: 
: special issues for the small business -- The global advertising and promotion effort -- Personal selling
Available: Copies:
Cover image for Negotiating the past : the making of memory in South Africa
by 
Nuttall, Sarah.
Format: 
Books
Publication Date 
1998
Excerpt: 
South Africa -- History.
Available: Copies:
Cover image for Advertising outdoors : watch this space!
by 
Bernstein, David, 1928-
Format: 
Books
Publication Date 
1997
Excerpt: 
Advertising, Outdoor -- History -- Pictorial works.
Available: Copies:
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
1996
Excerpt: 
-- International Distribution System -- Global Advertising and Promotion Effort -- Personal Selling and Personnel
Available: Copies:
Cover image for Writer's encyclopedia
Format: 
Books
Publication Date 
1996
Excerpt: 
; the history of book publishing, and facts about careers in writing; and legal and ethical guidelines
Available: Copies:
Cover image for The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s
by 
Garvey, Ellen Gruber.
Format: 
Books
Publication Date 
1996
Excerpt: 
Short stories -- Publishing -- United States -- History -- 19th century.
Available: Copies:
Cover image for Graphic design : a concise history
by 
Hollis, Richard.
Format: 
Books
Publication Date 
1994
Excerpt: 
Graphic design : a concise history / Hollis, Richard.
Available: Copies:
by 
Mendelsohn, M. (Martin), 1935-
Format: 
Books
Publication Date 
1992
Excerpt: 
-- Continuing fees -- Advertising funds -- Financial institutions -- Ch. 8. Franchisor services to franchisees
Available: Copies: