Search Results for Internet marketing.

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323 Results
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Cover image for Internet marketing
Internet marketing
Internet marketing
by 
Richardson, Paul
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing Richardson, Paul
Available: Copies:
Cover image for Internet marketing
Internet marketing
Internet marketing
by 
Chaffey, Dave ... [et al.]
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing Chaffey, Dave ... [et al.]
Available: Copies:
Cover image for Internet marketing
Internet marketing
Internet marketing
by 
Hofacker, Charles.F
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing Hofacker, Charles.F
Available: Copies:
Cover image for Internet marketing
Cover image for Internet Marketing
Internet Marketing
Internet Marketing
by 
Mohammed, Rafi A ... [et al.].
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet Marketing Mohammed, Rafi A ... [et al.].
Available: Copies:
Cover image for Strategic Internet marketing
Strategic Internet marketing
Strategic Internet marketing
by 
Dann, Susan.
Format: 
Books
Publication Date 
2001
Excerpt: 
Strategic Internet marketing / Dann, Susan.
Available: Copies:
Cover image for Internet marketing research
Internet marketing research
Internet marketing research
by 
Forrest, Ed
Format: 
Books
Publication Date 
1999
Excerpt: 
Internet marketing research Forrest, Ed
Available: Copies:
Cover image for Internet marketing & e-commerce
Internet marketing & e-commerce
by 
Hanson, Ward A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing & e-commerce / Hanson, Ward A.
Available: Copies:
Cover image for Principles of internet marketing
Principles of internet marketing
Principles of internet marketing
by 
Hanson, Ward
Format: 
Books
Publication Date 
2000
Excerpt: 
Principles of internet marketing Hanson, Ward
Available: Copies:
Cover image for Principles of internet marketing
Principles of internet marketing
by 
Hanson, Ward A.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008849367&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2000
Excerpt: 
Principles of internet marketing / Hanson, Ward A.
Available: Copies:
Cover image for Strategic _ internet _ marketing _ 2.0
Strategic _ internet _ marketing _ 2.0
by 
Dann, Susan J.
Format: 
Books
Publication Date 
2004
Excerpt: 
Strategic _ internet _ marketing _ 2.0 / Dann, Susan J.
Available: Copies:
Cover image for Internet marketing : integrating online & offline strategies
Internet marketing : integrating online & offline strategies
by 
Zahay, Debra L., author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Internet marketing : integrating online & offline strategies / Zahay, Debra L., author.
Available: Copies:
Cover image for Internet marketing : strategy, implementation and practice
Internet marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing : strategy, implementation and practice / Chaffey, Dave, 1963-
Available: Copies:
Cover image for Internet marketing : strategy, implementation and practice
Internet marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2002
Excerpt: 
Internet marketing : strategy, implementation and practice / Chaffey, Dave, 1963-
Available: Copies:
Cover image for Internet marketing : readings and online resources
Internet marketing : readings and online resources
by 
Richardson, Paul, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00056868.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00056868.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing : readings and online resources / Richardson, Paul, 1962-
Available: Copies:
Cover image for Internet marketing research : theory and practice
Internet marketing research : theory and practice
by 
Lee, Ook, 1965-
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing research : theory and practice / Lee, Ook, 1965-
Available: Copies:
Cover image for Internet marketing research : resources and techniques
Internet marketing research : resources and techniques
Internet marketing research : resources and techniques
by 
Forrest, Ed.
Format: 
Books
Publication Date 
1999
Excerpt: 
Internet marketing research : resources and techniques / Forrest, Ed.
Available: Copies:
Cover image for Internet marketing : integrating online and offline strategies
Internet marketing : integrating online and offline strategies
by 
Roberts, Mary Lou.
Format: 
Books
Publication Date 
2013 2012
Excerpt: 
Internet marketing : integrating online and offline strategies / Roberts, Mary Lou.
Available: Copies:
Cover image for Marketing research : the impact of the Internet
Marketing research : the impact of the Internet
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2002
Excerpt: 
Marketing research : the impact of the Internet / McDaniel, Carl, Jr., 1941-
Available: Copies:
Cover image for Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers for life
Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers for life
by 
Janal, Daniel S.
Table of contents http://catdir.loc.gov/catdir/toc/onix03/99015787.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=008929649&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0706/99015787-b.html
Format: 
Books
Publication Date 
2000
Excerpt: 
Dan Janal's guide to marketing on the Internet : getting people to visit, buy, and become customers
Available: Copies:
Cover image for Media promotion and marketing for broadcasting, cable, and the Internet
Media promotion and marketing for broadcasting, cable, and the Internet
by 
Eastman, Susan Tyler.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005027692.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Media promotion and marketing for broadcasting, cable, and the Internet / Eastman, Susan Tyler.
Available: Copies:
Cover image for Internet marketing for entrepreneurs : using Web strategy for business success
Internet marketing for entrepreneurs : using Web strategy for business success
by 
Houston, Jonathan.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing for entrepreneurs : using Web strategy for business success / Houston, Jonathan.
Available: Copies:
Cover image for E-marketing : applications of information technology and the internet within marketing
E-marketing : applications of information technology and the internet within marketing
by 
Molenaar, Cor.
Format: 
Books
Publication Date 
2012
Excerpt: 
E-marketing : applications of information technology and the internet within marketing / Molenaar
Available: Copies:
Cover image for Principles of internet marketing : new tools and methods for Web developers
Principles of internet marketing : new tools and methods for Web developers
by 
Miletsky, Jason I.
Format: 
Books
Publication Date 
2010
Excerpt: 
Principles of internet marketing : new tools and methods for Web developers / Miletsky, Jason I.
Available: Copies:
Cover image for e Boot camp : proven Internet marketing techniques to grow your business
e Boot camp : proven Internet marketing techniques to grow your business
by 
Perlman, Corey, 1978-
Table of contents only http://www.loc.gov/catdir/toc/ecip0825/2008034574.html
Format: 
Books
Publication Date 
2009
Excerpt: 
e Boot camp : proven Internet marketing techniques to grow your business / Perlman, Corey, 1978-
Available: Copies:
Cover image for Internet marketing : building advantage in the networked economy
Internet marketing : building advantage in the networked economy
by 
Mohammed, Rafi.
Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2002043195-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0665/2002043195-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet marketing : building advantage in the networked economy / Mohammed, Rafi.
Available: Copies:
Cover image for Internet marketing intelligence : research tools, techniques, and resources
Internet marketing intelligence : research tools, techniques, and resources
by 
Forrest, Edward.
Table of contents http://www.loc.gov/catdir/toc/mh031/2002026484.html
Publisher description http://www.loc.gov/catdir/description/mh031/2002026484.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Internet marketing intelligence : research tools, techniques, and resources / Forrest, Edward.
Available: Copies:
Cover image for Internet marketing : building advantage in the networked economy
Internet marketing : building advantage in the networked economy
by 
Mohammed, Rafi.
Format: 
Books
Publication Date 
2002
Excerpt: 
Internet marketing : building advantage in the networked economy / Mohammed, Rafi.
Available: Copies:
Cover image for Dan Janal's guide to marketing on the Internet
Dan Janal's guide to marketing on the Internet
Dan Janal's guide to marketing on the Internet
by 
Janal, Daniel S
Format: 
Books
Publication Date 
2000
Excerpt: 
Dan Janal's guide to marketing on the Internet Janal, Daniel S
Available: Copies:
Cover image for Digital marketing : strategy, implementation and practice
Digital marketing : strategy, implementation and practice
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
Chaffey, Dave, 1963-. Internet marketing.
Available: Copies:
Cover image for Digital marketing
Digital marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for B & T weekly.
B & T weekly.
B & T weekly.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Emarketing & internet guide
Available: Copies:
Cover image for Marketing & ebusiness.
Marketing & ebusiness.
Marketing & ebusiness.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Internet marketing -- Periodicals.
Available: Copies:
Cover image for B & T weekly.
B & T weekly.
B & T weekly.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Emarketing & internet guide
Available: Copies:
Cover image for Marketing & ebusiness.
Marketing & ebusiness.
Marketing & ebusiness.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Internet marketing -- Periodicals.
Available: Copies:
Cover image for Digital branding : how to successfully build and measure a brand online
Digital branding : how to successfully build and measure a brand online
by 
Rowles, Daniel author http://id.loc.gov/authorities/names/n2013051374
Format: 
Books
Publication Date 
2025
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing for Small Businesses
Social media marketing for Small Businesses
Social media marketing for Small Businesses
by 
Rudansky-Kloppers, S
Format: 
Books
Publication Date 
2025
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for eMarketing : Marketing in the digital world
eMarketing : Marketing in the digital world
eMarketing : Marketing in the digital world
by 
Gowpall, Yathika
Format: 
Books
Publication Date 
2024 2011
Excerpt: 
eMarketing : Marketing in the digital world / Gowpall, Yathika
Available: Copies:
Cover image for Principles of marketing for a digital age
Principles of marketing for a digital age
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing: Trends and Developments
Digital marketing: Trends and Developments
Digital marketing: Trends and Developments
by 
Yathika, Gowpall
Format: 
Books
Publication Date 
2024
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital advertising
Digital advertising
Digital advertising
by 
Gowpall, Yathika.
Format: 
Books
Publication Date 
2024
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital analytics for marketing
Digital analytics for marketing
by 
Sponder, Marshall, author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Digital marketing excellence : planning, optimizing and integrating online marketing / Chaffey
Available: Copies:
Cover image for E-commerce in South Africa
E-commerce in South Africa
E-commerce in South Africa
by 
Budree, Adheesh author.
Format: 
Books
Publication Date 
2023 2018
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing in practice : design, implement and measure effective campaigns
Digital marketing in practice : design, implement and measure effective campaigns
by 
Knight, Hanne, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Internet marketing -- Management.
Available: Copies:
Cover image for Advertising in the digital age : theories & practices
Advertising in the digital age : theories & practices
by 
Yesiloglu, Sevil, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Internet advertising.
Available: Copies:
Cover image for Digital marketing fundamentals : OMCP's official guide to OMCA certification
Digital marketing fundamentals : OMCP's official guide to OMCA certification
by 
Jarboe, Greg, 1949- author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing : strategic planning & integration
Digital marketing : strategic planning & integration
by 
Hanlon, Annmarie, author.
Format: 
Books
Publication Date 
2022 2019
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing
Digital marketing
by 
Chaffey, Dave 1963- VerfasserIn.
Format: 
Books
Publication Date 
2022
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for E-commerce : business, technology, society
E-commerce : business, technology, society
by 
Laudon, Kenneth C., 1944- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Search engine optimization all-in-one for dummies
Search engine optimization all-in-one for dummies
by 
Clay, Bruce (Writer on search engine optimization), author.
https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=3143512&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2022
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The SAGE handbook of digital marketing
The SAGE handbook of digital marketing
by 
Hanlon, Annmarie, editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The digital marketing planner : your step-by-step guide
The digital marketing planner : your step-by-step guide
by 
Hanlon, Annmarie, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Internet marketing -- Handbooks, manuals, etc.
Available: Copies:
Cover image for Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement
Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement
by 
Rowles, Daniel, author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The psychology of advertising
The psychology of advertising
by 
Fennis, Bob Michaël, 1968- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
discusses how the traces consumers leave on the internet (their digital footprint) guides marketers in micro
Available: Copies:
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing 5.0 : technology for humanity
Marketing 5.0 : technology for humanity
by 
Kotler, Philip, author.
https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2736752&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2021
Excerpt: 
Marketing 5.0 : technology for humanity / Kotler, Philip, author.
Available: Copies:
Cover image for Global marketing & advertising : understanding cultural paradoxes
Global marketing & advertising : understanding cultural paradoxes
by 
Mooij, Marieke K. de, 1943- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Global marketing & advertising : understanding cultural paradoxes / Mooij, Marieke K. de, 1943
Available: Copies:
Cover image for Digital marketing : strategic planning & integration
Digital marketing : strategic planning & integration
by 
Hanlon, Annmarie, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing
Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2019 2017
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing in a digital age
Marketing in a digital age
Marketing in a digital age
by 
Bock, E.
Format: 
Books
Publication Date 
2019
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
by 
Stokes, Rob (eMarketing specialist)
redandyellow https://www.redandyellow.co.za/textbook/
Format: 
Books
Publication Date 
2018 2011
Excerpt: 
eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing
Available: Copies:
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Companion website http://study.sagepub.com/businessandmanagement
Format: 
Books
Publication Date 
2018
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing analytics : making sense of consumer data in a digital world
Digital marketing analytics : making sense of consumer data in a digital world
by 
Hemann, Chuck, author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for E-commerce : business, technology, society
E-commerce : business, technology, society
by 
Laudon, Kenneth C., 1944- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing 4.0 : moving from traditional to digital
Marketing 4.0 : moving from traditional to digital
by 
Kotler, Philip, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1424256&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing : a strategic approach
Social media marketing : a strategic approach
by 
Barker, Melissa S., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing excellence : planning, optimizing and integrating online marketing
Digital marketing excellence : planning, optimizing and integrating online marketing
by 
Smith, P. R. (Paul Russell), 1957- author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1496981&site=ehost-live
Format: 
Books
Publication Date 
2017
Excerpt: 
Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R
Available: Copies:
Cover image for Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising
Mobile marketing : how mobile technology is revolutionizing marketing, communications and advertising
by 
Rowles, Daniel, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Mobile marketing : how mobile technology is revolutionizing marketing, communications and
Available: Copies:
Cover image for Digital marketing
Digital marketing
by 
Chaffey, Dave, 1963- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
Cover image for International business : competing in the global marketplace
International business : competing in the global marketplace
by 
Hill, Charles W. L., author.
Format: 
Books
Publication Date 
2015 2014
Excerpt: 
-- Integrating R & D, Marketing, and Production -- Cross-Functional Teams -- Building Global R & D
Available: Copies:
Cover image for Marketing with social media : 10 easy steps to success for business
Marketing with social media : 10 easy steps to success for business
by 
Coles, Linda author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Privacy in the information society
Privacy in the information society
by 
Leith, Philip, 1954- editor.
Table of contents only http://catdir.loc.gov/catdir/toc/fy16pdf02/2014946839.html
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet -- Law and legislation.
Available: Copies:
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
Cover image for e-Marketing in the South African context
e-Marketing in the South African context
by 
Bothma, Neels.
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for Managing e-commerce in business
Managing e-commerce in business
by 
Botha, J. A. R. (Johan Abraham Reinart), 1953-
Format: 
Books
Publication Date 
2015
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
Cover image for Introduction to marketing
Introduction to marketing
Introduction to marketing
by 
Strydom, J. W. (Johan Wilhelm), 1952- editor.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=944642&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
Introduction to marketing / Strydom, J. W. (Johan Wilhelm), 1952- editor.
Available: Copies:
Cover image for Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The best digital marketing campaigns in the world II
The best digital marketing campaigns in the world II
by 
Ryan, Damian, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing -- Case studies.
Available: Copies:
Cover image for Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising
Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising
by 
Rowles, Daniel.
Format: 
Books
Publication Date 
2014
Excerpt: 
Mobile marketing : how mobile technology is revolutionizing marketing, communications, and
Available: Copies:
Cover image for Social media intelligence
Social media intelligence
by 
Moe, Wendy.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
Cover image for Essentials of marketing research : putting research into practice
Essentials of marketing research : putting research into practice
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2014
Excerpt: 
Essentials of marketing research : putting research into practice / Clow, Kenneth E.
Available: Copies:
Cover image for The social employee : how great companies make social media work
The social employee : how great companies make social media work
by 
Burgess, Cheryl.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Mobile magic : the Saatchi & Saatchi guide to mobile marketing
Mobile magic : the Saatchi & Saatchi guide to mobile marketing
by 
Eslinger, Tom, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for E-marketing
E-marketing
by 
Strauss, Judy, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Data mining applications with R
Data mining applications with R
by 
Zhao, Yanchang, 1977- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
modeling in direct marketing: a data mining-based approach for target selection -- 7. Caravan insurance
Available: Copies:
Cover image for Social media explained : untangling the world's most misunderstood business trend
Social media explained : untangling the world's most misunderstood business trend
by 
Schaefer, Mark W.
Format: 
Books
Publication Date 
2014
Excerpt: 
Marketing.
Available: Copies:
Cover image for You branding : reinventing your personal identity as a successful brand
You branding : reinventing your personal identity as a successful brand
by 
Cijo, Mark, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Business Ethics
Business Ethics
by 
De George, Richard T.
Format: 
Books
Publication Date 
2014
Excerpt: 
: Property and New Technologies -- 20. Information, Computers, the Internet, and Business -- 21. The New
Available: Copies:
Cover image for eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
eMarketing : the essential guide to marketing in a digital world
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
eMarketing : the essential guide to marketing in a digital world / Stokes, Rob (eMarketing
Available: Copies:
Cover image for Marketing research
Marketing research
by 
Aaker, David A., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing research / Aaker, David A., author.
Available: Copies:
Cover image for Mobile marketing : an hour a day
Mobile marketing : an hour a day
by 
Pasqua, Rachel.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Technotrends : an autoethnographic journey on the digital customer engagement of the South African brand, Mr Price
Technotrends : an autoethnographic journey on the digital customer engagement of the South African brand, Mr Price
Technotrends : an autoethnographic journey on the digital customer engagement of the South African brand, Mr Price
by 
Gold, Katey.
Format: 
Manuscript
Publication Date 
2013
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for The social media manifesto : a guide to using social technology to build a successful business
The social media manifesto : a guide to using social technology to build a successful business
by 
Hallam, Jed.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing -- Case studies.
Available: Copies:
Cover image for Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence
Stand out social marketing : 6 keys to rise above the noise, differentiate your brand, and build an outstanding online presence
by 
Lewis, Mike, 1975-
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
Cover image for The complete marketer : 60 essential concepts for marketing excellence
The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
The complete marketer : 60 essential concepts for marketing excellence / McDonald, Malcolm.
Available: Copies:
Cover image for Valuable content marketing : why quality content is key to business
Valuable content marketing : why quality content is key to business
Valuable content marketing : why quality content is key to business
by 
Jefferson, Sonja.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The essentials of marketing research
The essentials of marketing research
by 
Silver, Lawrence S., 1948-
Format: 
Books
Publication Date 
2013
Excerpt: 
The essentials of marketing research / Silver, Lawrence S., 1948-
Available: Copies:
Cover image for Social media marketing all-in-one for dummies.
Social media marketing all-in-one for dummies.
by 
Zimmerman, Jan.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Media today : mass communication in a converging world
Media today : mass communication in a converging world
by 
Turow, Joseph.
Format: 
Books
Publication Date 
2013
Excerpt: 
characterized by its focus on: Convergence: In addition to separate chapters on the Internet and the Video Games
Available: Copies:
Cover image for Manager's guide to online marketing
Manager's guide to online marketing
by 
Weaver, Jason D.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Going social : excite customers, generate buzz, and energize your brand with the power of social media
Going social : excite customers, generate buzz, and energize your brand with the power of social media
by 
Goldman, Jeremy.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The fusion marketing bible : fuse traditional media, social media, and digital media to maximize marketing
The fusion marketing bible : fuse traditional media, social media, and digital media to maximize marketing
by 
Safko, Lon.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for On message : precision communication for the digital age
On message : precision communication for the digital age
by 
Theobald, Theo, 1957-, author.
Format: 
Regular print
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing database analytics : transforming data for competitive advantage
Marketing database analytics : transforming data for competitive advantage
by 
Banasiewicz, Andrew D.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing database analytics : transforming data for competitive advantage / Banasiewicz, Andrew D.
Available: Copies:
Cover image for Mobile influence : the new power of the consumer
Mobile influence : the new power of the consumer
by 
Martin, Chuck, 1949- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher.
Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher.
by 
Barker, Melissa S.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing
Available: Copies:
Cover image for Emarketing excellence : planning and optimizing your digital marketing
Emarketing excellence : planning and optimizing your digital marketing
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2013
Excerpt: 
Emarketing excellence : planning and optimizing your digital marketing / Chaffey, Dave, 1963-
Available: Copies:
Cover image for Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing
Business models for the social mobile cloud : transform your business using social media, mobile Internet, and cloud computing
by 
Shelton, Ted, 1966-
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The science of marketing : when to tweet, what to post, how to blog, and other proven strategies
The science of marketing : when to tweet, what to post, how to blog, and other proven strategies
by 
Zarrella, Dan.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
Cover image for Google+ marketing for dummies
Google+ marketing for dummies
by 
Stay, Jesse.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Professional practice for interior designers
Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Design services -- United States -- Marketing.
Available: Copies:
Cover image for Fundamentals of e-marketing
Fundamentals of e-marketing
Fundamentals of e-marketing
by 
Swanepoel, Japie.
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The small business online marketing handbook : converting online conversations to offline sales
The small business online marketing handbook : converting online conversations to offline sales
by 
Tsai, Annie, 1979-
Cover image http://catalogimages.wiley.com/images/db/jimages/9781118615386.jpg
Format: 
Books
Publication Date 
2013
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Social aspects.
Available: Copies:
Cover image for Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines
Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines
Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines
by 
Makhanya, Nomfundo.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Periodicals -- Internet marketing.
Available: Copies:
Cover image for If the cap fits, 'like it' : a case study of two South African fashion brands facebook marketing strategy
If the cap fits, 'like it' : a case study of two South African fashion brands facebook marketing strategy
If the cap fits, 'like it' : a case study of two South African fashion brands facebook marketing strategy
by 
Arndt, Jasmine Star.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for Social information : gaining competitive and business advantage using social media tools
Social information : gaining competitive and business advantage using social media tools
by 
Brown, Scott.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing in the age of Google : your online strategy IS your business strategy
Marketing in the age of Google : your online strategy IS your business strategy
by 
Fox, Vanessa, 1972-
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing sales and profits of local small businesses
by 
Kennedy, Dan S., 1954-
Format: 
Books
Publication Date 
2012
Excerpt: 
No B.S. grassroots marketing : the ultimate no holds barred take no prisoners guide to growing
Available: Copies:
Cover image for Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
Mobilized marketing : how to drive sales, engagement, and loyalty through mobile devices
by 
Hasen, Jeff, 1958-
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The social media strategist : build a successful program from the inside out
The social media strategist : build a successful program from the inside out
by 
Barger, Christopher.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Website optimization : an hour a day
Website optimization : an hour a day
by 
Page, Rich.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy1214/2012934988-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy1214/2012934988-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy1214/2012934988-t.html
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Content strategy at work : real-world stories to strengthen every interactive project
Content strategy at work : real-world stories to strengthen every interactive project
by 
Bloomstein, Margot.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Landing page optimization : the definitive guide to testing and tuning for conversions
Landing page optimization : the definitive guide to testing and tuning for conversions
by 
Ash, Tim
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for How they started digital : how 25 good ideas became spectacular digital businesses
How they started digital : how 25 good ideas became spectacular digital businesses
by 
Lester, David, 1966-
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing -- Case studies.
Available: Copies:
Cover image for Social media analytics : effective tools for building, intrepreting, and using metrics
Social media analytics : effective tools for building, intrepreting, and using metrics
by 
Sponder, Marshall.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for We first : how brands and consumers use social media to build a better world
We first : how brands and consumers use social media to build a better world
by 
Mainwaring, Simon, 1967-
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Engagement marketing : how small business wins in a socially connected world
Engagement marketing : how small business wins in a socially connected world
by 
Goodman, Gail F., 1960-
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world
Rethinking reputation : how PR trumps marketing and advertising in the new media world
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
Rethinking reputation : how PR trumps marketing and advertising in the new media world / Seitel
Available: Copies:
Cover image for Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile
Social TV : how marketers can reach and engage audiences by connecting television to the web, social media, and mobile
by 
Proulx, Mike.
Format: 
Books
Publication Date 
2012
Excerpt: 
Television programs -- Internet marketing.
Available: Copies:
Cover image for Social marketing for dummies
Social marketing for dummies
by 
Zimmerman, Jan.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The conversation company : boost your business through culture, people and social media
The conversation company : boost your business through culture, people and social media
by 
Van Belleghem, Steven.
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet marketing -- Social aspects.
Available: Copies:
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
Cover image for In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer
In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer
In social media we trust : what can brands and consumer interactions on facebook, in case the Woolworths, teach us as the South African consumer
by 
Mpendukana, Sibonile.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for What's the big deal? : an investigation into the origin, current impressions and consumer predictions for Groupon in Cape Town, South Africa
What's the big deal? : an investigation into the origin, current impressions and consumer predictions for Groupon in Cape Town, South Africa
What's the big deal? : an investigation into the origin, current impressions and consumer predictions for Groupon in Cape Town, South Africa
by 
Bremner, Nicola.
Format: 
Manuscript
Publication Date 
2012
Excerpt: 
Internet marketing -- South Africa -- Cape Town.
Available: Copies:
Cover image for Marketing concepts and strategies
Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing concepts and strategies / Dibb, Sally, 1963-
Available: Copies:
Cover image for The Facebook era : tapping online social networks to market, sell, and innovate
The Facebook era : tapping online social networks to market, sell, and innovate
by 
Shih, Clara Chung-wai.
Format: 
Books
Publication Date 
2011
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for eMarketing : the essential guide to digital marketing
eMarketing : the essential guide to digital marketing
eMarketing : the essential guide to digital marketing
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2011
Excerpt: 
eMarketing : the essential guide to digital marketing / Stokes, Rob (eMarketing specialist)
Available: Copies:
Cover image for Get up to speed with online marketing : how to use websites, blogs, social networking and much more
Get up to speed with online marketing : how to use websites, blogs, social networking and much more
by 
Reed, Jon, 1971-
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing sur Internet.
Available: Copies:
Cover image for Wikibrands : reinventing your company in a customer-driven marketplace
Wikibrands : reinventing your company in a customer-driven marketplace
by 
Moffitt, Sean.
Format: 
Books
Publication Date 
2011
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for E-marketing : theory and application
E-marketing : theory and application
by 
Dann, Stephen, 1973-
Format: 
Books
Publication Date 
2011
Excerpt: 
E-marketing : theory and application / Dann, Stephen, 1973-
Available: Copies:
Cover image for Online marketing : a user's manual
Online marketing : a user's manual
Online marketing : a user's manual
by 
Newlands, Murray.
Format: 
Books
Publication Date 
2011
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for 30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free
30-minute social media marketing : step-by-step techniques to spread the word about your business fast and free
by 
Gunelius, Susan.
Format: 
Books
Publication Date 
2011
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Outcome-based marketing : the new rules for marketing on the web
Outcome-based marketing : the new rules for marketing on the web
Outcome-based marketing : the new rules for marketing on the web
by 
Leavy, John Donald.
Format: 
Books
Publication Date 
2011
Excerpt: 
Outcome-based marketing : the new rules for marketing on the web / Leavy, John Donald.
Available: Copies:
Cover image for Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2011
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Campaign communication and political marketing
Campaign communication and political marketing
by 
Maarek, Philippe J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Campaign communication and political marketing / Maarek, Philippe J.
Available: Copies:
Cover image for Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks)
Likeable social media : how to delight your customers, create an irresistible brand, and be generally amazing on Facebook (and other social networks)
by 
Kerpen, Dave.
Format: 
Books
Publication Date 
2011
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
relations, marketing, and leadership / Gillis, Tamara L.
Available: Copies:
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
Cover image for My broker is in the computer : evaluating the effective service quality of Johannesburg Stock Exchange (JSE) online share-trading websites
My broker is in the computer : evaluating the effective service quality of Johannesburg Stock Exchange (JSE) online share-trading websites
My broker is in the computer : evaluating the effective service quality of Johannesburg Stock Exchange (JSE) online share-trading websites
by 
Bester, Karel Marcell.
Format: 
Manuscript
Publication Date 
2011
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for Turnaround management and corporate renewal : a South African perspective
Turnaround management and corporate renewal : a South African perspective
by 
Harvey, Neil, Prof., editor.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Ntombi Langa-Royds -- Strategic marketing challenges in a turnaround / Mark Peters -- Operations aspects
Available: Copies:
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
Hospitality and travel marketing / Morrison, Alastair M.
Available: Copies:
Cover image for Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated marketing communications in advertising and promotion / Shimp, Terence A.
Available: Copies:
Cover image for The social media marketing book
Cover image for Destination branding : creating the unique destination proposition
Destination branding : creating the unique destination proposition
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2010
Excerpt: 
Tourism -- Marketing.
Available: Copies:
Cover image for Thinking for yourself : developing critical thinking skills through reading and writing
Thinking for yourself : developing critical thinking skills through reading and writing
by 
Mayfield, Marlys, 1931-
Format: 
Books
Publication Date 
2010 2007
Excerpt: 
Publisher Marketing: THINKING FOR YOURSELF: DEVELOPING CRITICAL THINKING SKILLS THROUGH READING AND
Available: Copies:
Cover image for Principles and practice of marketing
Principles and practice of marketing
by 
Jobber, David, 1947-
Format: 
Books
Publication Date 
2010
Excerpt: 
Principles and practice of marketing / Jobber, David, 1947-
Available: Copies:
Cover image for The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
by 
Poynter, Ray.
Cover image http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing research.
Available: Copies:
Cover image for A quick start guide to social media marketing : high impact low-cost marketing that works
A quick start guide to social media marketing : high impact low-cost marketing that works
by 
Richardson, Neil.
Format: 
Books
Publication Date 
2010
Excerpt: 
A quick start guide to social media marketing : high impact low-cost marketing that works /
Available: Copies:
Cover image for eMarketing strategies for the complex sale
eMarketing strategies for the complex sale
by 
Albee, Ardath.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media marketing all-in-one for dummies
Social media marketing all-in-one for dummies
by 
Zimmerman, Jan.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Turn clicks into customers : proven marketing techniques for converting online traffic into revenue
Turn clicks into customers : proven marketing techniques for converting online traffic into revenue
by 
Forrester, Duane.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The social media bible : tactics, tools, and strategies for business success
The social media bible : tactics, tools, and strategies for business success
by 
Safko, Lon.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
by 
Aaker, Jennifer Lynn.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing -- Political aspects.
Available: Copies:
Cover image for Social media metrics : how to measure and optimize your marketing investment
Social media metrics : how to measure and optimize your marketing investment
by 
Sterne, Jim, 1955-
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships
Social media strategies for professionals and their firms : the guide to establishing credibility and accelerating relationships
by 
Golden, Michelle.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Unmarketing : stop marketing. Start engaging.
Unmarketing : stop marketing. Start engaging.
by 
Stratten, Scott.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Digital marketing 1B /Indepent Institute of Education (IIE).
Digital marketing 1B /Indepent Institute of Education (IIE).
Digital marketing 1B /Indepent Institute of Education (IIE).
by 
Ashwin, S.
Format: 
Books
Publication Date 
2010
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing management : a strategic decision-making approach
Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)
Available: Copies:
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0816/2008018250.html
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2626837&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
Cover image for Socialnomics : how social media transforms the way we live and do business
Cover image for Selling and sales management
Selling and sales management
by 
Jobber, David, 1947-
View this book online, via DawsonERA, both on- and off-campus
Inhaltsverzeichnis
This title is also available as an eBook. Click here.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017548946&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2009
Excerpt: 
-- Direct marketing -- Internet and IT applications in selling and sales management -- Recruitment and
Available: Copies:
Cover image for Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business!
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The digital handshake : seven proven strategies to grow your business using social media
The digital handshake : seven proven strategies to grow your business using social media
by 
Chaney, Paul, 1955-
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Twitter power : how to dominate your market one tweet at a time
Twitter power : how to dominate your market one tweet at a time
by 
Comm, Joel.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for How to make money with YouTube
How to make money with YouTube
by 
Schepp, Brad.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for E-marketing
E-marketing
by 
Strauss, Judy.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Web 2.0 : the business model
Web 2.0 : the business model
by 
Lytras, Miltiadis D., 1973-
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for This is social media : tweet, blog, link and post your way to business success
This is social media : tweet, blog, link and post your way to business success
by 
Clapperton, Guy.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing to the social web : how digital customer communities build your business
Marketing to the social web : how digital customer communities build your business
by 
Weber, Larry.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Electronic Commerce
Electronic Commerce
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The truth about email marketing
Cover image for The findability formula : the easy, non-technical approach to search engine marketing
The findability formula : the easy, non-technical approach to search engine marketing
by 
Lutze, Heather, 1969-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0827/2008038668.html
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Web marketing for dummies
Web marketing for dummies
Web marketing for dummies
by 
Zimmerman, Jan.
Format: 
Books
Publication Date 
2009
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for BrandDigital : simple ways top brands succeed in the digital world
BrandDigital : simple ways top brands succeed in the digital world
by 
Adamson, Allen P.
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Media ethics : cases and moral reasoning
Media ethics : cases and moral reasoning
by 
Christians, Clifford G.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0815/2008015150.html
Format: 
Books
Publication Date 
2009
Excerpt: 
? -- Pitching sex appeal -- A responsible parent? -- Marketing U.S. Latindad -- Gatekeepers: closing the door
Available: Copies:
Cover image for The signifance of the information age and new media in modern day South African society and the implication it may have in the propagation of brands online
The signifance of the information age and new media in modern day South African society and the implication it may have in the propagation of brands online
The signifance of the information age and new media in modern day South African society and the implication it may have in the propagation of brands online
by 
Kakhobwe, Gregory.
Format: 
Manuscript
Publication Date 
2009
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for EMarketing : the essential guide to online marketing
EMarketing : the essential guide to online marketing
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2009
Excerpt: 
EMarketing : the essential guide to online marketing / Stokes, Rob (eMarketing specialist)
Available: Copies:
Cover image for Strategic marketing
Cover image for E-business
E-business
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2009
Excerpt: 
Introduction to electronic commerce -- Technology infrastructure : the Internet and the World Wide
Available: Copies:
Cover image for EMarketing : the essential guide to online marketing
EMarketing : the essential guide to online marketing
EMarketing : the essential guide to online marketing
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2008
Excerpt: 
EMarketing : the essential guide to online marketing / Stokes, Rob (eMarketing specialist)
Available: Copies:
Cover image for EMarketing eXcellence : planning and optimizing your digital marketing
EMarketing eXcellence : planning and optimizing your digital marketing
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2008
Excerpt: 
EMarketing eXcellence : planning and optimizing your digital marketing / Chaffey, Dave, 1963-
Available: Copies:
Cover image for Website optimization
Website optimization
by 
King, Andrew B.
Format: 
Books
Publication Date 
2008
Excerpt: 
Internet programming.
Available: Copies:
Cover image for Gravitational marketing : the science of attracting customers
Gravitational marketing : the science of attracting customers
by 
Vee, Jimmy, 1975-
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Gravitational marketing : the science of attracting customers / Vee, Jimmy, 1975-
Available: Copies:
Cover image for The branding of MTV : will internet kill the video star?
The branding of MTV : will internet kill the video star?
by 
Temporal, Paul.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0835/2008299947-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
The branding of MTV : will internet kill the video star? / Temporal, Paul.
Available: Copies:
Cover image for Twitter free social networking for business : 100 success secrets to increase your profits and sales using twitter business strategies
Twitter free social networking for business : 100 success secrets to increase your profits and sales using twitter business strategies
by 
Clark, Ronald.
Format: 
Books
Publication Date 
2008
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Statistical methods in e-commerce research
Statistical methods in e-commerce research
by 
Jank, Wolfgang, 1970-
Publisher description http://www.loc.gov/catdir/enhancements/fy0808/2007050394-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0808/2007050394-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Optimization of search engine marketing bidding strategies using statistical techniques / Alon Matas and Yoni
Available: Copies:
Cover image for Doing business digitally : eight steps to online success
Doing business digitally : eight steps to online success
Doing business digitally : eight steps to online success
by 
Parkin, Godfrey.
Format: 
Books
Publication Date 
2008
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for Integrated marketing communications
Integrated marketing communications
by 
Ouwersloot, Hans.
Format: 
Books
Publication Date 
2008
Excerpt: 
Integrated marketing communications / Ouwersloot, Hans.
Available: Copies:
Cover image for DigiMarketing : the essential guide to new media & digital marketing
DigiMarketing : the essential guide to new media & digital marketing
by 
Wertime, Kent.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0829/2008297650-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Managing e-commerce in business
Managing e-commerce in business
by 
Botha, J. A. R. (Johan Abraham Reinart), 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Online marketing : a customer-led approach
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
Cover image for Marketing
Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Marketing / Etzel, Michael J.
Available: Copies:
Cover image for The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly
by 
Scott, David Meerman.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006102241.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2006102241-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing
Available: Copies:
Cover image for The long tail : how endless choice is creating unlimited demand
The long tail : how endless choice is creating unlimited demand
by 
Anderson, Chris, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
Marketing.
Available: Copies:
Cover image for Processing Web ads : the effects of animation and arousing content
Processing Web ads : the effects of animation and arousing content
by 
Chung, Yongkuk.
Table of contents only http://www.loc.gov/catdir/toc/ecip0715/2007013385.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing research : text and cases
Marketing research : text and cases
by 
Wrenn, Bruce.
Format: 
Books
Publication Date 
2007
Excerpt: 
Marketing research : text and cases / Wrenn, Bruce.
Available: Copies:
Cover image for Strategies and tools for corporate blogging
Strategies and tools for corporate blogging
by 
Cass, John (Gene John)
Table of contents only http://www.loc.gov/catdir/toc/ecip079/2007004083.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0729/2007004083-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing to the social web : how digital customer communities build your business
Marketing to the social web : how digital customer communities build your business
by 
Weber, Larry.
Table of contents only http://www.loc.gov/catdir/toc/ecip0711/2007007064.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2007007064-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007007064-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Electronic commerce : from vision to fulfillment
Electronic commerce : from vision to fulfillment
by 
Awad, Elias M.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026161.html
Format: 
Books
Publication Date 
2007
Excerpt: 
. Internet marketing -- Ch. 10. Web portals and Web services -- Ch. 11. Business-to-business E-commerce -- Ch
Available: Copies:
Cover image for The user is always right : a practical guide to creating and using personas for the Web
The user is always right : a practical guide to creating and using personas for the Web
The user is always right : a practical guide to creating and using personas for the Web
by 
Mulder, Steve, 1968-
Table of contents only http://www.loc.gov/catdir/toc/fy0704/2006299390.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing -- Planning.
Available: Copies:
Cover image for Preattentive processing of web advertising
Preattentive processing of web advertising
by 
Yoo, Chan Yun.
Table of contents only http://www.loc.gov/catdir/toc/ecip0717/2007018343.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet advertising -- Psychological aspects.
Available: Copies:
Cover image for In search of the perfect job : 8 steps to the $250,000+ executive job that's right for you
In search of the perfect job : 8 steps to the $250,000+ executive job that's right for you
by 
Lowstuter, Clyde C.
Format: 
Books
Publication Date 
2007
Excerpt: 
organizations : who, what, where, and why? -- Internet career searching : into the vortex (plus, traditional
Available: Copies:
Cover image for The art of digital branding
The art of digital branding
by 
Cocoran, Ian.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011449.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0711/2007011449-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing research
Cover image for Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
Available: Copies:
Cover image for Electronic commerce: a dynamic markets perspective
Electronic commerce: a dynamic markets perspective
by 
Chipp, Kerry,
Format: 
Books
Publication Date 
2007
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The entrepreneur and small business problem solver
The entrepreneur and small business problem solver
by 
Cohen, William A., 1937-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0512/2005012593.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0653/2005012593-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0622/2005012593-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
marketing/business plan -- section III. Management problem solving -- 16. Protecting your idea -- 17. How to
Available: Copies:
Cover image for The elements of online journalism
The elements of online journalism
by 
Rosales, Rey G.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Marketing and promoting online news -- Jobs in the multimedia marketplace -- Trends and variables in selling
Available: Copies:
Cover image for Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958-
Format: 
Books
Publication Date 
2006
Excerpt: 
Communication in marketing.
Available: Copies:
Cover image for Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa
Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa
Consumer generated media : blogging and its effect on advertising and consumer behaviour in South Africa
by 
James, Christopher.
Format: 
Manuscript
Publication Date 
2006
Excerpt: 
Internet marketing -- South Africa.
Available: Copies:
Cover image for Electronic commerce
Electronic commerce
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Brands : meaning and value in media culture
Brands : meaning and value in media culture
by 
Arvidsson, Adam.
Table of contents http://www.loc.gov/catdir/toc/ecip0510/2005009512.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Getting started as a freelance writer
Getting started as a freelance writer
Getting started as a freelance writer
by 
Bly, Robert W.
Table of contents only http://www.loc.gov/catdir/toc/ecip061/2005029683.html
Format: 
Books
Publication Date 
2006
Excerpt: 
-level assignments to get you going -- Magazine articles: the writer's bread and butter -- Marketing and self
Available: Copies:
Cover image for Pay per click search engine marketing for dummies
Pay per click search engine marketing for dummies
Pay per click search engine marketing for dummies
by 
Kent, Peter, 1957-
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Publish and prosper : blogging for your business
Publish and prosper : blogging for your business
by 
Byron, D. L.
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The unofficial guide to starting a business online
The unofficial guide to starting a business online
by 
Rich, Jason.
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Strategic database marketing
Strategic database marketing
by 
Hughes, Arthur Middleton.
Table of contents http://www.loc.gov/catdir/toc/ecip059/2005006389.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Strategic database marketing : the masterplan for starting and managing a profitable, customer
Available: Copies:
Cover image for The e of marketing
The e of marketing
by 
Swanepoel, Japie.
Format: 
Books
Publication Date 
2006
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Strategic marketing
Strategic marketing
by 
Cravens, David W.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Marketing -- Management -- Case studies.
Available: Copies:
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
2006
Excerpt: 
Marketing for hospitality and tourism / Kotler, Philip.
Available: Copies:
Cover image for Introduction to marketing
Introduction to marketing
by 
Lamb, Charles W.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Introduction to marketing / Lamb, Charles W.
Available: Copies:
Cover image for Creating a winning E-business
Creating a winning E-business
by 
Napier, H. Albert, 1944-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
2006
Excerpt: 
study -- End notes -- Marketing your E-business -- Marketing mix -- Building your brand -- What is a
Available: Copies:
Cover image for Small business marketing for dummies
Small business marketing for dummies
by 
Schenck, Barbara Findlay.
Table of contents http://catdir.loc.gov/catdir/toc/fy054/2004117340.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0620/2004117340-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Small business marketing for dummies / Schenck, Barbara Findlay.
Available: Copies:
Cover image for Evaluating the internet as a brand contact point in the purchase decision-making process in the premium vehicle industry
Evaluating the internet as a brand contact point in the purchase decision-making process in the premium vehicle industry
Evaluating the internet as a brand contact point in the purchase decision-making process in the premium vehicle industry
by 
De Klerk, Linda.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Pay-per-click search engine marketing handbook : low cost strategies to attracting new customers using Google, Yahoo & other search engines
Pay-per-click search engine marketing handbook : low cost strategies to attracting new customers using Google, Yahoo & other search engines
by 
Mordkovich, Boris.
Format: 
Books
Publication Date 
2005
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Advertising, promotion, and new media
Advertising, promotion, and new media
by 
Stafford, Marla R., 1960-
Table of contents http://www.loc.gov/catdir/toc/ecip0415/2004004069.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Interactive marketing.
Available: Copies:
Cover image for Contemporary marketing 2005
Contemporary marketing 2005
by 
Boone, Louis E.
Format: 
Books
Publication Date 
2005
Excerpt: 
Contemporary marketing 2005 / Boone, Louis E.
Available: Copies:
Cover image for Principles of direct and database marketing
Principles of direct and database marketing
by 
Tapp, Alan.
Table of contents http://www.loc.gov/catdir/toc/fy052/2004051223.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Principles of direct and database marketing / Tapp, Alan.
Available: Copies:
Cover image for Feature and magazine writing : action, angle, and anecdotes
Feature and magazine writing : action, angle, and anecdotes
by 
Sumner, David E., 1946-
Table of contents http://www.loc.gov/catdir/toc/ecip055/2004029264.html
Format: 
Books
Publication Date 
2005
Excerpt: 
. Writing for the Internet -- Ch. 20. Marketing your words -- Ch. 21. Writing creative query letters -- Ch
Available: Copies:
Cover image for Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising
by 
Jaffe, Joseph, 1970-
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Interactive marketing.
Available: Copies:
Cover image for Heads in beds : hospitality and tourism marketing
Heads in beds : hospitality and tourism marketing
by 
Raza, Ivo, 1968-
Format: 
Books
Publication Date 
2005
Excerpt: 
Heads in beds : hospitality and tourism marketing / Raza, Ivo, 1968-
Available: Copies:
Cover image for Communities dominate brands : business and marketing challenges for the 21st century
Communities dominate brands : business and marketing challenges for the 21st century
by 
Ahonen, Tomi T.
Format: 
Books
Publication Date 
2005
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Advertising and promotion : an integrated marketing communications perspective
Advertising and promotion : an integrated marketing communications perspective
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
Cover image for E-commerce : a southern Africa perspective
E-commerce : a southern Africa perspective
by 
Chipp, Kerry.
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet marketing -- Africa, Southern.
Available: Copies:
Cover image for Epica. Book 17, Europe's best advertisting
Epica. Book 17, Europe's best advertisting
by 
Rawlins, Andrew. editor.
Format: 
Books
Publication Date 
2004
Excerpt: 
Photography ; Media Innovation ; Direct Marketing ; Publications ; Packaging Design ; Illustration & Graphics
Available: Copies:
Cover image for International e-business marketing
International e-business marketing
by 
Fletcher, Richard.
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for The world of e-government
The world of e-government
by 
Curtin, Gregory G.
Table of contents http://www.loc.gov/catdir/toc/ecip046/2003015574.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet in public administration.
Available: Copies:
Cover image for 200 marketing ideas for your website
200 marketing ideas for your website
200 marketing ideas for your website
by 
Martel-Lawson, Henriette.
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet -- Marketing.
Available: Copies:
Cover image for Guide to Internet job searching
Guide to Internet job searching
by 
Dikel, Margaret F.
Format: 
Books
Publication Date 
2004
Excerpt: 
Guide to Internet job searching / Dikel, Margaret F.
Available: Copies:
Cover image for E-commerce and information technology in hospitality & tourism
Cover image for Media now : understanding media culture and technology
Media now : understanding media culture and technology
by 
Straubhaar, Joseph D.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
: who shall rule the Internet? -- Media and culture : let the Internet rule itself?
Available: Copies:
Cover image for Managing e-commerce
Managing e-commerce
by 
Botha, J. A. R. (Johan Abraham Reinart), 1953-
Format: 
Books
Publication Date 
2004
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Introduction to marketing
Introduction to marketing
by 
Strydom, Johan.
Format: 
Books
Publication Date 
2004
Excerpt: 
Introduction to marketing / Strydom, Johan.
Available: Copies:
Cover image for Public relations : contemporary issues and techniques
Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Table of contents http://catdir.loc.gov/catdir/toc/els041/2003064167.html
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Introduction -- The psychology of public relations communication -- Marketing public relations -- The public
Available: Copies:
Cover image for Freelance writing for newspapers
Freelance writing for newspapers
by 
Dick, Jill.
Format: 
Books
Publication Date 
2003
Excerpt: 
deadlines, marketing yourself and the essential business of writing. With detailed information on rights
Available: Copies:
Cover image for Public relations : South African perspectives
Public relations : South African perspectives
Public relations : South African perspectives
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
organisation -- The performance dimensions of public relations: campaign planning and management -- Marketing
Available: Copies:
Cover image for E-marketing
E-marketing
by 
Strauss, Judy.
Format: 
Books
Publication Date 
2003
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for E-commerce management : text and cases
E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
-Auctions -- Amazon.com -- A Business History -- The Failure of Boo.com -- eBay -- A Business History -- Pt. 2. E-Marketing
Available: Copies:
Cover image for Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!
Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!
by 
Hahn, Fred E., 1925-
Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2002192267.html
Format: 
Books
Publication Date 
2003
Excerpt: 
From Telemarketing to Teleservicing Fax and Broadcast Fax Basic Internet Advertising: It Doesn't Have
Available: Copies:
Cover image for The future of advertising : new media, new clients, new consumers in the post-television age
The future of advertising : new media, new clients, new consumers in the post-television age
by 
Cappo, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/fy038/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html
Format: 
Books
Publication Date 
2003
Excerpt: 
, direct marketing, and the Internet on the advertising industry and traditional media and suggests
Available: Copies:
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
Marketing for hospitality and tourism / Kotler, Philip.
Available: Copies:
Cover image for The 22 immutable laws of branding : how to build a product or service into a world-class brand
The 22 immutable laws of branding : how to build a product or service into a world-class brand
by 
Ries, Al.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2003267314-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc042/2003267314.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Sports marketing : a strategic perspective
Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009693152&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2002
Excerpt: 
Sports marketing : a strategic perspective / Shank, Matthew D.
Available: Copies:
Cover image for Electronic commerce 2002 : a managerial perspective
Electronic commerce 2002 : a managerial perspective
by 
Turban, Efraim.
Format: 
Books
Publication Date 
2002
Excerpt: 
Introduction to Electronic Commerce -- Technology Infrastructure: The Internet and the World Wide
Available: Copies:
Cover image for Marketing communications : contexts, strategies, and applications
Marketing communications : contexts, strategies, and applications
by 
Fill, Chris.
Format: 
Books
Publication Date 
2002
Excerpt: 
Marketing communications : contexts, strategies, and applications / Fill, Chris.
Available: Copies:
Cover image for Marketing plans that work
Marketing plans that work
by 
McDonald, Malcolm.
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001043345.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=012930759&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/els031/2001043345.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Marketing plans that work / McDonald, Malcolm.
Available: Copies:
Cover image for Cases in e-commerce
Cases in e-commerce
by 
Rayport, Jeffrey F.
Format: 
Books
Publication Date 
2002 2001
Excerpt: 
Internet marketing -- Case studies.
Available: Copies:
Cover image for The new marketing : transforming the corporate future
The new marketing : transforming the corporate future
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2002
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Consumer behaviour : implications for marketing strategy
Consumer behaviour : implications for marketing strategy
Consumer behaviour : implications for marketing strategy
by 
Neal, Cathy M.
Format: 
Books
Publication Date 
2002
Excerpt: 
Consumer behaviour : implications for marketing strategy / Neal, Cathy M.
Available: Copies:
Cover image for Advertising media planning
Advertising media planning
by 
Sissors, Jack Zanville, 1919-
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2002022717.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2002022717.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Information -- How Consumers Perceive Internet Advertising -- How Audiences Process Information from Media
Available: Copies:
Cover image for Online branding
Online branding
by 
Drew, Keith.
Format: 
Books
Publication Date 
2002
Excerpt: 
Internet marketing -- Case studies.
Available: Copies:
Cover image for Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from here
Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from here
by 
Blackwell, Roger D.
Sample text http://catdir.loc.gov/catdir/samples/random045/2001017343.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/random053/2001017343.html
Publisher description http://catdir.loc.gov/catdir/description/random0414/2001017343.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing -- United States.
Available: Copies:
Cover image for E-commerce developer's guide to building community and using promotional tools
E-commerce developer's guide to building community and using promotional tools
E-commerce developer's guide to building community and using promotional tools
by 
Jerke, Noel.
Books24x7 http://www.books24x7.com/marc.asp?isbn=0782128653
Books24x7 http://www.books24x7.com/marc.asp?bookid=2962
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
Internet marketing -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The practice of public relations
The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Ch. 9. Crisis Management -- Ch. 10. Integrated Marketing Communications -- Ch. 11. Public Relations
Available: Copies:
Cover image for Wired marketing : energizing business for e-commerce
Wired marketing : energizing business for e-commerce
by 
Hardaker, Glenn.
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing
Marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2001
Excerpt: 
eMarketing @ internet connecting people and business on the internet : version 2.0
Available: Copies:
Cover image for The handbook of international direct and e-marketing.
The handbook of international direct and e-marketing.
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Online public relations
Online public relations
by 
Phillips, David.
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios
Self-promotion online : marketing your creative services using web sites, e-mail, and digital portfolios
by 
Benun, Ilise, 1961-
Format: 
Books
Publication Date 
2001
Excerpt: 
Self-promotion online : marketing your creative services using web sites, e-mail, and digital
Available: Copies:
Cover image for E-shock : the new rules-Internet strategies for retailers and manufacturers
E-shock : the new rules-Internet strategies for retailers and manufacturers
by 
De Kare-Silver, Michael.
Table of contents http://catdir.loc.gov/catdir/toc/fy034/00135341.html
Format: 
Books
Publication Date 
2001
Excerpt: 
E-shock : the new rules-Internet strategies for retailers and manufacturers / De Kare-Silver
Available: Copies:
Cover image for E-business & e-commerce : how to program
E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet programming -- Problems, exercises, etc.
Available: Copies:
Cover image for Prentice Hall's e-marketing guide
Prentice Hall's e-marketing guide
Prentice Hall's e-marketing guide
by 
Frost, Raymond, 1960-
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Marketing in travel and tourism
Marketing in travel and tourism
by 
Middleton, Victor T. C.
MyiLibrary http://www.myilibrary.com?id=102840
Table of contents http://catdir.loc.gov/catdir/toc/els031/2001272313.html
Publisher description http://catdir.loc.gov/catdir/description/els031/2001272313.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing in travel and tourism / Middleton, Victor T. C.
Available: Copies:
Cover image for Branding @ the digital age
Branding @ the digital age
by 
Meyers, Herbert M.
Table of contents http://catdir.loc.gov/catdir/toc/hol051/2001036552.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/hol056/2001036552.html
Publisher description http://catdir.loc.gov/catdir/description/hol052/2001036552.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Electronic commerce
Electronic commerce
by 
Schneider, Gary P., 1952-
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing.
Available: Copies:
Cover image for Successful direct marketing methods
Successful direct marketing methods
by 
Stone, Bob, 1918-2007.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00067572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh042/00067572.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00067572.html
Inhaltsverzeichnis Successful direct marketing methods
Format: 
Books
Publication Date 
2001
Excerpt: 
Successful direct marketing methods / Stone, Bob, 1918-2007.
Available: Copies:
Cover image for Opportunities in direct marketing careers
Opportunities in direct marketing careers
by 
Basye, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Direct marketing -- Vocational guidance -- United States.
Available: Copies:
Cover image for The 11 immutable laws of Internet branding
The 11 immutable laws of Internet branding
by 
Ries, Al.
Format: 
Books
Publication Date 
2000
Excerpt: 
Internet marketing.
Available: Copies:
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