Search Results for Public relations -- Management.

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Cover image for Public relations management
Public relations management
Public relations management
by 
Jethwaney, Jaishri N. author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations management / Jethwaney, Jaishri N. author.
Available: Copies:
Cover image for Cases in public relations management
Cases in public relations management
by 
Swann, Patricia.
Format: 
Books
Publication Date 
2010 2008
Excerpt: 
Cases in public relations management / Swann, Patricia.
Available: Copies:
Cover image for Applied public relations : cases in stakeholder management
Applied public relations : cases in stakeholder management
by 
Lamb, Larry F.
Format: 
Books
Publication Date 
2005
Excerpt: 
Applied public relations : cases in stakeholder management / Lamb, Larry F.
Available: Copies:
Cover image for Excellence in public relations and communication management
Excellence in public relations and communication management
by 
Grunig, James E.
Format: 
Books
Publication Date 
1992
Excerpt: 
Excellence in public relations and communication management / Grunig, James E.
Available: Copies:
Cover image for The future of excellence in public relations and communication management : challenges for the next generation
The future of excellence in public relations and communication management : challenges for the next generation
by 
Grunig, James E.
Format: 
Books
Publication Date 
2007 2006
Excerpt: 
The future of excellence in public relations and communication management : challenges for the next
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John, author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Public relations as relationship management : a relational approach to the study and practice of public relations
Public relations as relationship management : a relational approach to the study and practice of public relations
by 
Ki, Eyun-Jung, editor.
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations as relationship management : a relational approach to the study and practice of
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=958688&site=ehost-live
Format: 
Books
Publication Date 
2015
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Format: 
Books
Publication Date 
2011 2010 2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Crisis communication : practical public relations srategies for reputation management and company survival
Crisis communication : practical public relations srategies for reputation management and company survival
by 
Anthonissen, Peter Frans.
Format: 
Books
Publication Date 
2008
Excerpt: 
Crisis communication : practical public relations srategies for reputation management and company
Available: Copies:
Cover image for Risk issues and crisis management in public relations : a casebook of best practice
Cover image for Reputation management : the key to successful public relations and corporate communication
Reputation management : the key to successful public relations and corporate communication
by 
Doorley, John.
Table of contents http://catdir.loc.gov/catdir/toc/fy0713/2007297462.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0743/2007297462-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Reputation management : the key to successful public relations and corporate communication /
Available: Copies:
Cover image for Strategic public relations management : planning and managing effective communication programs
Strategic public relations management : planning and managing effective communication programs
by 
Austin, Erica Weintraub.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic public relations management : planning and managing effective communication programs /
Available: Copies:
Cover image for The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
by 
Clemente, Mark N.
Format: 
Books
Publication Date 
2002
Excerpt: 
, advertising, public relations, direct marketing, market research, sales promotion, / Clemente, Mark N.
Available: Copies:
Cover image for Public relations in South Africa : a management reader
Public relations in South Africa : a management reader
Public relations in South Africa : a management reader
by 
Lubbe, Berendien.
Format: 
Books
Publication Date 
1994
Excerpt: 
Public relations in South Africa : a management reader / Lubbe, Berendien.
Available: Copies:
Cover image for The essentials of corporate communications and public relations.
The essentials of corporate communications and public relations.
by 
Society for Human Resource Management (U.S.)
Format: 
Books
Publication Date 
2006
Excerpt: 
The essentials of corporate communications and public relations. Society for Human Resource
Available: Copies:
Cover image for Integrated marketing communication
Integrated marketing communication
Integrated marketing communication
by 
Mulder, D. (Dalmé)
Format: 
Books
Publication Date 
2025
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
Available: Copies:
Cover image for Corporate communication a guide to theory and practice
Corporate communication a guide to theory and practice
by 
Cornelissen, Joep VerfasserIn.
Format: 
Books
Publication Date 
2023
Excerpt: 
communication; strategic communication; and public relations. Joep Cornelissen is Professor of Corporate
Available: Copies:
Cover image for Digital storytelling for brands
Digital storytelling for brands
by 
Tombleson, Bridget, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
public relations professionals, as well as content creators and journalists. This book teaches essential
Available: Copies:
Cover image for Event management : a professional and developmental approach
Event management : a professional and developmental approach
Event management : a professional and developmental approach
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2022
Excerpt: 
KMPL: Public relations
Available: Copies:
Cover image for Public relations campaigns : an integrated approach
Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Public Relations: principles and practice
Public Relations: principles and practice
by 
Dalla Pria, Madel.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004009943.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0915/2004009943-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2004009943-d.html
Format: 
Books
Publication Date 
2021
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for The public relations handbook
The public relations handbook
by 
Theaker, Alison HerausgeberIn.
Format: 
Books
Publication Date 
2021
Excerpt: 
The public relations handbook Theaker, Alison HerausgeberIn.
Available: Copies:
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2020
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
Cover image for Integrated marketing communication
Integrated marketing communication
Integrated marketing communication
by 
Van Heerden, Neels, 1957-
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2019
Excerpt: 
-- Public relations and publicity -- Sponsorship -- Direct marketing -- Digital communication.
Available: Copies:
Cover image for Public relations campaigns : an integrated approach
Public relations campaigns : an integrated approach
by 
Luttrell, Regina, 1975- author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Public finance fundamentals
Public finance fundamentals
Public finance fundamentals
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2019
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
Cover image for Organizational crisis communication
Organizational crisis communication
by 
Frandsen, Finn, 1956- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Crisis management.
Available: Copies:
Cover image for Strategic planning for public relations
Strategic planning for public relations
by 
Smith, Ronald D., 1948- author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Strategic planning for public relations / Smith, Ronald D., 1948- author.
Available: Copies:
Cover image for Primer of public relations research
Primer of public relations research
by 
Stacks, Don W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Primer of public relations research / Stacks, Don W., author.
Available: Copies:
Cover image for Exploring public relations : global strategic communication
Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Exploring public relations : global strategic communication / Tench, Ralph, author.
Available: Copies:
Cover image for MKTG 10
MKTG 10
by 
Lamb, Charles W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
communication strategies -- Marketing communications -- Advertising, public relations, and sales promotion
Available: Copies:
Cover image for Practice of public relations
Practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2017
Excerpt: 
Practice of public relations / Seitel, Fraser P.
Available: Copies:
Cover image for The public relations handbook
The public relations handbook
by 
Theaker, Alison, author.
E-book
cover image
Title
Format: 
Books
Publication Date 
2016
Excerpt: 
The public relations handbook / Theaker, Alison, author.
Available: Copies:
Cover image for Planning and managing public relations campaigns : a strategic approach
Planning and managing public relations campaigns : a strategic approach
by 
Gregory, Anne, 1953- author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Marketing management
Marketing management
by 
Marshall, Greg W.
Format: 
Books
Publication Date 
2015
Excerpt: 
Marketing management / Marshall, Greg W.
Available: Copies:
Cover image for Global dimensions of public administration and governance : a comparative voyage
Global dimensions of public administration and governance : a comparative voyage
by 
Raadschelders, J. C. N., author.
Cover http://swbplus.bsz-bw.de/bsz416791921cov.htm
Format: 
Books
Publication Date 
2015
Excerpt: 
Global dimensions of public administration and governance : a comparative voyage / Raadschelders, J
Available: Copies:
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
marketing -- Direct response and database marketing -- Public relations and word-of-mouth management
Available: Copies:
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
. Public relations, word-of-mouth influence, and sponsorships -- Packaging, point
Available: Copies:
Cover image for Consumer democracy : the marketing of politics
Consumer democracy : the marketing of politics
by 
Scammell, Margaret.
Format: 
Books
Publication Date 
2014
Excerpt: 
Public relations and politics.
Available: Copies:
Cover image for Marketing
Marketing
by 
Grewal, Dhruv.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary
Available: Copies:
Cover image for Gender and public relations : critical perspectives on voice, image and identity
Gender and public relations : critical perspectives on voice, image and identity
by 
Daymon, Christine, editor of compilation.
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Gender and public relations : critical perspectives on voice, image and identity / Daymon
Available: Copies:
Cover image for Pathways to public relations : histories of practice and profession
Pathways to public relations : histories of practice and profession
by 
St. John, Burton, 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
Pathways to public relations : histories of practice and profession / St. John, Burton, 1957-
Available: Copies:
Cover image for Advertising and sales promotion
Advertising and sales promotion
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
planning -- Chapter 5. Personal selling -- Chapter 6. Public relations and word-of-mouth management
Available: Copies:
Cover image for Public finance fundamentals
Public finance fundamentals
Public finance fundamentals
by 
Moeti, Kabelo.
Format: 
Books
Publication Date 
2014
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
Cover image for Managing human capital in public sector
Managing human capital in public sector
Managing human capital in public sector
by 
Mello, David Mbati.
Format: 
Electronic Resources
Publication Date 
2014
Excerpt: 
Administrative agencies -- South Africa -- Personnel management.
Available: Copies:
Cover image for Corporate communication
Corporate communication
by 
Argenti, Paul A.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2012024863-d.html
Format: 
Books
Publication Date 
2013
Excerpt: 
Communication in management.
Available: Copies:
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Communication in management.
Available: Copies:
Cover image for Successful event management : a practical handbook
Successful event management : a practical handbook
by 
Shone, Anton, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Successful event management : a practical handbook / Shone, Anton, author.
Available: Copies:
Cover image for Handbook of public relations
Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
Handbook of public relations / Skinner, J. C. (J. Chris)
Available: Copies:
Cover image for Marketing
Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling
Available: Copies:
Cover image for The complete marketer : 60 essential concepts for marketing excellence
The complete marketer : 60 essential concepts for marketing excellence
by 
McDonald, Malcolm.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Managing the sales team ; Key account management ; Implementing key account management ; Channel strategy
Available: Copies:
Cover image for Water governance as connective capacity
Water governance as connective capacity
by 
Edelenbos, Jurian.
Format: 
Books
Publication Date 
2013
Excerpt: 
Public-private sector cooperation.
Available: Copies:
Cover image for Music business handbook and career guide
Music business handbook and career guide
by 
Baskerville, David.
Format: 
Books
Publication Date 
2013
Excerpt: 
deal -- Contracts -- Marketing -- Publicity and public relations -- Sponsorships -- 17. Concert venues
Available: Copies:
Cover image for The public relations strategic toolkit : an essential guide to successful public relations practice
The public relations strategic toolkit : an essential guide to successful public relations practice
by 
Theaker, Alison.
Format: 
Books
Publication Date 
2013
Excerpt: 
The public relations strategic toolkit : an essential guide to successful public relations practice /
Available: Copies:
Cover image for Managing corporate communication : a cross-cultural approach
Managing corporate communication : a cross-cultural approach
by 
Gambetti, Rossella.
Format: 
Books
Publication Date 
2013
Excerpt: 
Communication in management -- Cross-cultural studies.
Available: Copies:
Cover image for Strategic public relations leadership
Strategic public relations leadership
by 
Gregory, Anne, 1953-
Format: 
Books
Publication Date 
2013
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Health and medical public relations
Health and medical public relations
by 
Riggulsford, Myc.
Format: 
Books
Publication Date 
2013
Excerpt: 
Health and medical public relations / Riggulsford, Myc.
Available: Copies:
Cover image for Professional practice for interior designers
Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Interior decoration firms -- United States -- Management.
Available: Copies:
Cover image for Successful event management : a practical handbook
Successful event management : a practical handbook
by 
Shone, Anton.
Format: 
Books
Publication Date 
2013
Excerpt: 
Successful event management : a practical handbook / Shone, Anton.
Available: Copies:
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
other Promotions -- PART 5 OTHER IMC Tools. 21 Public Relations, Word-of-Mouth Influence, and
Available: Copies:
Cover image for Integrated organisational communication
Integrated organisational communication
Integrated organisational communication
by 
Barker, Rachel, 1958- editor.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=670775&site=ehost-live
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
BUSINESS & ECONOMICS -- Industrial Management.
Available: Copies:
Cover image for Strategic public relations : an audience-focused approach
Strategic public relations : an audience-focused approach
by 
Diggs-Brown, Barbara.
Format: 
Books
Publication Date 
2012
Excerpt: 
Strategic public relations : an audience-focused approach / Diggs-Brown, Barbara.
Available: Copies:
Cover image for Public relations : strategies and tactics
Public relations : strategies and tactics
by 
Wilcox, Dennis L.
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations : strategies and tactics / Wilcox, Dennis L.
Available: Copies:
Cover image for Management : a concise introduction
Management : a concise introduction
by 
Pettinger, Richard.
Format: 
Books
Publication Date 
2012
Excerpt: 
Management : a concise introduction / Pettinger, Richard.
Available: Copies:
Cover image for Culture and public relations : links and implications
Culture and public relations : links and implications
by 
Sriramesh, Krishnamurthy.
Format: 
Books
Publication Date 
2012
Excerpt: 
Culture and public relations : links and implications / Sriramesh, Krishnamurthy.
Available: Copies:
Cover image for World class communication : how great CEOs win with the public, shareholders, employees, and the media
World class communication : how great CEOs win with the public, shareholders, employees, and the media
by 
Scudder, Virgil, 1950-
Format: 
Books
Publication Date 
2012
Excerpt: 
Public relations.
Available: Copies:
Cover image for The handbook of strategic public relations and integrated communications
The handbook of strategic public relations and integrated communications
by 
Caywood, Clarke L., 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
The handbook of strategic public relations and integrated communications / Caywood, Clarke L., 1947-
Available: Copies:
Cover image for Marketing concepts and strategies
Marketing concepts and strategies
by 
Dibb, Sally, 1963-
Format: 
Books
Publication Date 
2012
Excerpt: 
-- An overview of marketing communications -- Advertising, public relations and sponsorship -- Sales
Available: Copies:
Cover image for The practice of public relations
The practice of public relations
by 
Seitel, Fraser P.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020313036&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2011
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
Cover image for Introducing public relations : theory and practice
Introducing public relations : theory and practice
by 
Butterick, Keith.
Format: 
Books
Publication Date 
2011
Excerpt: 
Introducing public relations : theory and practice / Butterick, Keith.
Available: Copies:
Cover image for Business management for entrepreneurs
Business management for entrepreneurs
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2011
Excerpt: 
Business management for entrepreneurs / Nieuwenhuizen, C. (Cecile)
Available: Copies:
Cover image for Public relations
Public relations
by 
Gordon, Averill.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations / Gordon, Averill.
Available: Copies:
Cover image for Closing a failed bank : resolution practices and procedures
Closing a failed bank : resolution practices and procedures
by 
Parker, David C. (David Cameron), 1955-
Format: 
Electronic Resources
Publication Date 
2011
Excerpt: 
Liquidation Operations -- Asset Management Companies -- Structure Example: Division of Liquidation Office
Available: Copies:
Cover image for The political marketing game
The political marketing game
by 
Lees-Marshment, Jennifer.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations and politics.
Available: Copies:
Cover image for Public relations in schools
Public relations in schools
by 
Kowalski, Theodore J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations in schools / Kowalski, Theodore J.
Available: Copies:
Cover image for Crisis communications : a casebook approach
Crisis communications : a casebook approach
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
Cover image for Public relations : a managerial perspective
Public relations : a managerial perspective
by 
Moss, Danny, 1954-
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations : a managerial perspective / Moss, Danny, 1954-
Available: Copies:
Cover image for Political public relations : principles and applications
Political public relations : principles and applications
by 
Strömbäck, Jesper.
Format: 
Books
Publication Date 
2011
Excerpt: 
Political public relations : principles and applications / Strömbäck, Jesper.
Available: Copies:
Cover image for Managing media work
Managing media work
by 
Deuze, Mark.
Format: 
Books
Publication Date 
2011
Excerpt: 
Mass media -- Management.
Available: Copies:
Cover image for Damage control : the essential lessons of crisis management
Damage control : the essential lessons of crisis management
by 
Dezenhall, Eric.
Format: 
Books
Publication Date 
2011
Excerpt: 
Public relations -- United States -- Case studies.
Available: Copies:
Cover image for Social networks and natural resource management : uncovering the social fabric of environmental governance
Social networks and natural resource management : uncovering the social fabric of environmental governance
by 
Bodin, Örjan, 1969-
Format: 
Books
Publication Date 
2011
Excerpt: 
Social networks and natural resource management : uncovering the social fabric of environmental
Available: Copies:
Cover image for South African human resource management for the public sector
South African human resource management for the public sector
by 
Van der Westhuizen, Ernst.
Format: 
Books
Publication Date 
2011
Excerpt: 
South African human resource management for the public sector / Van der Westhuizen, Ernst.
Available: Copies:
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
The IABC handbook of organizational communication : a guide to internal communication, public
Available: Copies:
Cover image for Corporate communication : a guide to theory and practice
Corporate communication : a guide to theory and practice
by 
Cornelissen, Joep.
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in management.
Available: Copies:
Cover image for Public economics
Public economics
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2011
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
Available: Copies:
Cover image for Introduction to marketing
Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the
Available: Copies:
Cover image for Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
Integrated marketing communication : a contemporary approach
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity
Available: Copies:
Cover image for Planning and managing public relations campaigns : a strategic approach
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations
Available: Copies:
Cover image for Integrated marketing communications in advertising and promotion
Integrated marketing communications in advertising and promotion
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Sampling and couponing -- Premiums and other promotions -- Marketing-oriented public relations and word
Available: Copies:
Cover image for Public relations strategy
Cover image for Successful event management : a practical handbook
Successful event management : a practical handbook
by 
Shone, Anton.
Format: 
Books
Publication Date 
2010
Excerpt: 
Successful event management : a practical handbook / Shone, Anton.
Available: Copies:
Cover image for Destination branding : creating the unique destination proposition
Destination branding : creating the unique destination proposition
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2010
Excerpt: 
for destination marketing organisations / Adrian Palmer -- A challenge of public relations financial
Available: Copies:
Cover image for Crisis communications student workbook
Crisis communications student workbook
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations -- Management -- Case studies.
Available: Copies:
Cover image for An overview of the public relations function
An overview of the public relations function
by 
Bowen, Shannon A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Creativity in public relations
Creativity in public relations
by 
Green, Andy, 1958-
Format: 
Books
Publication Date 
2010
Excerpt: 
Creativity in public relations / Green, Andy, 1958-
Available: Copies:
Cover image for Corporate community involvement : the definitive guide to maximizing your business' societal engagement
Corporate community involvement : the definitive guide to maximizing your business' societal engagement
by 
Lakin, Nick.
Format: 
Books
Publication Date 
2010
Excerpt: 
Corporations -- Public relations -- Management.
Available: Copies:
Cover image for Marketing communications : a brand narrative approach
Cover image for Mbeki and after : reflections on the legacy of Thabo Mbeki
Mbeki and after : reflections on the legacy of Thabo Mbeki
by 
Glaser, Daryl.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=021201600&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1402/2011371026-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1402/2011371026-d.html
Format: 
Books
Publication Date 
2010
Excerpt: 
party management, economic policy, public health intervention, foreign affairs and race relations. If we
Available: Copies:
Cover image for Start your own public relations business : your step-by-step guide to success
Start your own public relations business : your step-by-step guide to success
by 
Lynn, Jacquelyn.
Format: 
Books
Publication Date 
2009
Excerpt: 
Public relations firms -- Management.
Available: Copies:
Cover image for New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
New strategies for reputation management : gaining control of issues, crises and corporate social responsibility
by 
Griffin, Andrew.
Format: 
Books
Publication Date 
2009 2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Strategic issues management : organizations and public policy challenges
Strategic issues management : organizations and public policy challenges
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategic issues management : organizations and public policy challenges / Heath, Robert L. (Robert
Available: Copies:
Cover image for Exploring public relations
Exploring public relations
by 
Tench, Ralph.
View this book online, via DawsonERA, both on- and off-campus
MyiLibrary http://0-lib.myilibrary.com.emu.londonmet.ac.uk/browse/open.asp?id=255753
Format: 
Books
Publication Date 
2009
Excerpt: 
Exploring public relations / Tench, Ralph.
Available: Copies:
Cover image for Business management : a contemporary approach
Business management : a contemporary approach
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2008
Excerpt: 
Business management : a contemporary approach / Nieuwenhuizen, C. (Cecile)
Available: Copies:
Cover image for Public economics
Public economics
by 
Black, P. A. (Philip A.)
Publisher description https://www.loc.gov/catdir/enhancements/fy1612/2009470221-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Black, P. A. (Philip A.). Public economics for South African students.
Available: Copies:
Cover image for Public relations for Asia
Public relations for Asia
by 
Morris, Trevor.
Publisher description http://www.loc.gov/catdir/enhancements/fy0807/2007052916-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0807/2007052916-b.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0807/2007052916-t.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for Asia / Morris, Trevor.
Available: Copies:
Cover image for Strategic communications for nonprofits : a step-by-step guide to working with the media
Strategic communications for nonprofits : a step-by-step guide to working with the media
by 
Bonk, Kathy, 1953-
Format: 
Books
Publication Date 
2008
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Public relations for the new Europe
Public relations for the new Europe
by 
Morris, Trevor.
Format: 
Books
Publication Date 
2008
Excerpt: 
Public relations for the new Europe / Morris, Trevor.
Available: Copies:
Cover image for Marketing
Marketing
by 
Etzel, Michael J.
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing
Available: Copies:
Cover image for Introduction to business management
Introduction to business management
by 
Du Toit, G. S. (Gawie S.)
Format: 
Books
Publication Date 
2007
Excerpt: 
Introduction to business management / Du Toit, G. S. (Gawie S.)
Available: Copies:
Cover image for Integrated business communication in a global marketplace
Integrated business communication in a global marketplace
by 
Stuart, Bonnye E.
Table of contents only http://www.loc.gov/catdir/toc/ecip073/2006034928.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2006034928-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0741/2006034928-b.html
Format: 
Books
Publication Date 
2007
Excerpt: 
channels -- Ch. 6. Business communication, public relations and integrated marketing communication -- Ch. 7
Available: Copies:
Cover image for Annual reports 101 : [what the numbers and the fine print can reveal about the true health of a company]
Annual reports 101 : [what the numbers and the fine print can reveal about the true health of a company]
by 
Thomsett, Michael C.
Table of contents http://www.loc.gov/catdir/toc/ecip0614/2006017174.html
Format: 
Books
Publication Date 
2007
Excerpt: 
public relations document -- The auditing role: accounting culture and the audit mentality -- How the
Available: Copies:
Cover image for Public finance fundamentals
Public finance fundamentals
by 
Moeti, Kabelo.
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0801/2007327401-b.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0801/2007327401-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Finance, Public -- Law and legislation -- South Africa.
Available: Copies:
Cover image for International public relations : negotiating culture, identity, and power
International public relations : negotiating culture, identity, and power
by 
Curtin, Patricia A. (Patricia Ann), 1955-
Format: 
Books
Publication Date 
2007
Excerpt: 
International public relations : negotiating culture, identity, and power / Curtin, Patricia A
Available: Copies:
Cover image for Evaluating public relations : a best practice guide to public relations planning, research & evaluation
Evaluating public relations : a best practice guide to public relations planning, research & evaluation
by 
Watson, Tom, 1950-
Publisher description http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html
Table of contents http://www.loc.gov/catdir/toc/fy0803/2007026140.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Evaluating public relations : a best practice guide to public relations planning, research &amp
Available: Copies:
Cover image for Essentials of corporate communication : implementing practices for effective reputation management
Cover image for Integrated advertising, promotion, and marketing communications
Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
customer relationship management -- Public relations, sponsorship programs, and regulations -- Internet
Available: Copies:
Cover image for Management of physical education and sport
Management of physical education and sport
by 
Krotee, March L.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2005057690-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005057690-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Management of physical education and sport / Krotee, March L.
Available: Copies:
Cover image for Sport marketing
Sport marketing
by 
Mullin, Bernard James.
Table of contents http://catdir.loc.gov/catdir/toc/ecip074/2006035638.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016304780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Place or product distribution -- Electronic media -- Public relations -- Coordinating and controlling
Available: Copies:
Cover image for Contemporary sport management
Contemporary sport management
by 
Parks, Janet B., 1942-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022693.html
Format: 
Books
Publication Date 
2007
Excerpt: 
Contemporary sport management / Parks, Janet B., 1942-
Available: Copies:
Cover image for Business management for entrepreneurs
Business management for entrepreneurs
by 
Nieuwenhuizen, C. (Cecile)
Format: 
Books
Publication Date 
2007
Excerpt: 
Business management for entrepreneurs / Nieuwenhuizen, C. (Cecile)
Available: Copies:
Cover image for It's not just PR : public relations in society
It's not just PR : public relations in society
by 
Coombs, W. Timothy.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0616/2006020245.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0802/2006020245-d.html
Format: 
Books
Publication Date 
2007
Excerpt: 
It's not just PR : public relations in society / Coombs, W. Timothy.
Available: Copies:
Cover image for Media relations : issues and strategies
Media relations : issues and strategies
by 
Johnston, Jane, 1961-
Format: 
Books
Publication Date 
2007
Excerpt: 
Public relations -- Australia.
Available: Copies:
Cover image for The marketing of sport
The marketing of sport
by 
Beech, John G., 1947-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006020025.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016282448&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2007
Excerpt: 
/ Michel Desbordes and Gary Tribou -- Sports public relations / Maria Hopwood -- Pricing sports and sports
Available: Copies:
Cover image for The marketer's guide to public relations in the 21st century
The marketer's guide to public relations in the 21st century
by 
Harris, Thomas L., 1931-
Format: 
Books
Publication Date 
2006
Excerpt: 
The marketer's guide to public relations in the 21st century / Harris, Thomas L., 1931-
Available: Copies:
Cover image for Principles of South African local government law
Principles of South African local government law
Principles of South African local government law
by 
Bekink, Bernard.
Format: 
Books
Publication Date 
2006
Excerpt: 
of municipal public administration and the requirements of performance management, capacity building
Available: Copies:
Cover image for Public relations disasters : talespin--inside stories and lessons learnt
Public relations disasters : talespin--inside stories and lessons learnt
by 
McCusker, Gerry, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Public relations disasters : talespin--inside stories and lessons learnt / McCusker, Gerry, 1962-
Available: Copies:
Cover image for Effective public relations
Effective public relations
by 
Cutlip, Scott M.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0514/2005016701.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Effective public relations / Cutlip, Scott M.
Available: Copies:
Cover image for Exploring public relations
Exploring public relations
by 
Tench, Ralph.
Format: 
Books
Publication Date 
2006
Excerpt: 
Exploring public relations / Tench, Ralph.
Available: Copies:
Cover image for Introduction to marketing
Introduction to marketing
by 
Lamb, Charles W.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014584340&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Marketing -- Management.
Available: Copies:
Cover image for Creating a winning E-business
Creating a winning E-business
by 
Napier, H. Albert, 1944-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017630658&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2951123&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
2006
Excerpt: 
) -- Public relations -- Advertising -- Other promotion tools -- Chapter summary -- Checklist -- Key terms
Available: Copies:
Cover image for Special events : event leadership for a new world
Special events : event leadership for a new world
by 
Goldblatt, Joe Jeff, 1952-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0417/2004008519.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0616/2004008519-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Wiley event management series.
Available: Copies:
Cover image for Contemporary marketing 2005
Contemporary marketing 2005
by 
Boone, Louis E.
Format: 
Books
Publication Date 
2005
Excerpt: 
strategy. 17. Integrated marketing communications -- 18. Advertising, sales promotion and public relations
Available: Copies:
Cover image for Career opportunities in the publishing industry
Career opportunities in the publishing industry
by 
Yager, Fred, 1946-
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Marketing and public relations -- Advertising and sales -- Management -- pt. 3. Book publishing -- Editorial
Available: Copies:
Cover image for Managing a company in an activist world : the leadership challenge of corporate citizenship
Managing a company in an activist world : the leadership challenge of corporate citizenship
by 
Burke, Edmund M.
Table of contents http://www.loc.gov/catdir/toc/ecip051/2004022588.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Corporations -- Public relations.
Available: Copies:
Cover image for Event management : a professional and developmental approach
Event management : a professional and developmental approach
by 
Damster, Greg.
Format: 
Books
Publication Date 
2005
Excerpt: 
KMPL: Public relations
Available: Copies:
Cover image for Strategic sports event management : an international approach
Strategic sports event management : an international approach
by 
Masterman, Guy.
Format: 
Books
Publication Date 
2004
Excerpt: 
Strategic sports event management : an international approach / Masterman, Guy.
Available: Copies:
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Format: 
Books
Publication Date 
2004
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Integrated marketing communication strategy -- Advertising, sales promotion, and public relations -- Personal
Available: Copies:
Cover image for Public relations : contemporary issues and techniques
Public relations : contemporary issues and techniques
by 
Baines, Paul, 1973-
Table of contents http://catdir.loc.gov/catdir/toc/els041/2003064167.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Corporate communications : a 21st century primer
Corporate communications : a 21st century primer
by 
Fernandez, Joseph, 1968-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations.
Available: Copies:
Cover image for Advertising, promotion & supplemental aspects of integrated marketing communications
Cover image for Corporate reputation and competitiveness
Cover image for Public relations : South African perspectives
Public relations : South African perspectives
Public relations : South African perspectives
by 
Rensburg, Ronél S.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations : South African perspectives / Rensburg, Ronél S.
Available: Copies:
Cover image for Contemporary sport management
Contemporary sport management
by 
Parks, Janet B., 1942-
Format: 
Books
Publication Date 
2003
Excerpt: 
Contemporary sport management / Parks, Janet B., 1942-
Available: Copies:
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1514/2001028449-t.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Promotion and Merchandising -- Personal Selling and Sales Management -- Public Relations and Publicity
Available: Copies:
Cover image for Effective marketing : creating and keeping customers
Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1102/00051584-d.html
Format: 
Books
Publication Date 
2002
Excerpt: 
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
Available: Copies:
Cover image for Publicity, newsletters, and press releases
Publicity, newsletters, and press releases
by 
Baverstock, Alison.
Format: 
Books
Publication Date 
2002
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Purchasing and supply management
Purchasing and supply management
by 
Leenders, Michiel R.
Table of contents http://catdir.loc.gov/catdir/toc/mh031/2001045008.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=009976362&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/description/mh021/2001045008.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Purchasing and supply management / Leenders, Michiel R.
Available: Copies:
Cover image for Disaster management : a guide to issues management and crisis comunication
Disaster management : a guide to issues management and crisis comunication
by 
Skinner, Chris, 1940-2016.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0615/2003277626-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0615/2003277626-d.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Disaster management : a guide to issues management and crisis comunication / Skinner, Chris, 1940
Available: Copies:
Cover image for Entrepreneurial marketing : lessons from Wharton's pioneering MBA course
Cover image for The practice of public relations
The practice of public relations
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2001
Excerpt: 
The practice of public relations / Seitel, Fraser P.
Available: Copies:
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the
Available: Copies:
Cover image for E-business & e-commerce : how to program
E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
-key Cryptography Public Key Cryptography Key Agreement Protocols Key Management Digital Signatures Public Key
Available: Copies:
Cover image for Planning and managing public relations campaigns
Planning and managing public relations campaigns
by 
Gregory, Anne.
Format: 
Books
Publication Date 
2000
Excerpt: 
Planning and managing public relations campaigns / Gregory, Anne.
Available: Copies:
Cover image for Effective public relations
Effective public relations
by 
Cutlip, Scott M.
Format: 
Books
Publication Date 
2000
Excerpt: 
Effective public relations / Cutlip, Scott M.
Available: Copies:
Cover image for The foundations of business
The foundations of business
by 
Machado, Ricardo.
Table of contents http://catdir.loc.gov/catdir/toc/fy0610/2005476600.html
Format: 
Books
Publication Date 
1999
Excerpt: 
Small business -- South Africa -- Management.
Available: Copies:
Cover image for How to prepare a promotional plan
How to prepare a promotional plan
How to prepare a promotional plan
by 
Waller, David.
Format: 
Books
Publication Date 
1998
Excerpt: 
Promotie (public relations)
Available: Copies:
Cover image for Mass media, towards the millennium : the South African handbook of mass communication
Mass media, towards the millennium : the South African handbook of mass communication
by 
De Beer, A. S. (Arrie)
Format: 
Books
Publication Date 
1998
Excerpt: 
and entertainment ; Media law ; Media ethics ; Advertising ; Public relations ; Communication
Available: Copies:
Cover image for Food and beverage management
Food and beverage management
by 
Davis, Bernard.
Table of contents http://catdir.loc.gov/catdir/toc/els033/98184730.html
Publisher description http://catdir.loc.gov/catdir/description/els033/98184730.html
Format: 
Books
Publication Date 
1998
Excerpt: 
Food and beverage management / Davis, Bernard.
Available: Copies:
Cover image for Consultation and communications : integrating multiple interests into policy, managing media relations.
Consultation and communications : integrating multiple interests into policy, managing media relations.
by 
Washington, Sally.
Format: 
Books
Publication Date 
1997
Excerpt: 
Public management occasional papers ;
Available: Copies:
Cover image for Organizational communication : challenges of change, diversity, and continuity
Organizational communication : challenges of change, diversity, and continuity
by 
Neher, William W.
Format: 
Books
Publication Date 
1997
Excerpt: 
. Development of Organizational Theories : Classical and Scientific Management Theories -- 5. Human Relations
Available: Copies:
Cover image for The practice of public relations
The practice of public relations
by 
Black, Sam, 1915-
Format: 
Books
Publication Date 
1995
Excerpt: 
The practice of public relations / Black, Sam, 1915-
Available: Copies:
Cover image for Marketing : contemporary concepts and practices
Marketing : contemporary concepts and practices
by 
Schoell, William F.
Format: 
Books
Publication Date 
1995
Excerpt: 
Marketing -- Management.
Available: Copies:
Cover image for Beyond management : toward establishing ethical business leadership
Beyond management : toward establishing ethical business leadership
Beyond management : toward establishing ethical business leadership
by 
Schuitema, E. (Etsko)
Format: 
Books
Publication Date 
1994
Excerpt: 
Industrial relations -- South Africa -- Public opinion.
Available: Copies:
Cover image for Effective public relations
Cover image for This is PR : the realities of public relations
This is PR : the realities of public relations
This is PR : the realities of public relations
by 
Newsom, Doug.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=004032422&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
1993
Excerpt: 
This is PR : the realities of public relations / Newsom, Doug.
Available: Copies:
Cover image for Managing public relations
Managing public relations
by 
Grunig, James E.
Table of contents http://www.gbv.de/dms/ilmenau/toc/027059537.PDF
Format: 
Books
Publication Date 
1984
Excerpt: 
Public relations -- Management.
Available: Copies:
Cover image for Hospitality for sale : techniques of promoting business for hospitality establishments
Hospitality for sale : techniques of promoting business for hospitality establishments
Hospitality for sale : techniques of promoting business for hospitality establishments
by 
Coffman, C. DeWitt (Charles DeWitt)
Format: 
Books
Publication Date 
1980
Excerpt: 
Hotel management.
Available: Copies:
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