Search Results for Sales promotion -- Planning.

Sales promotion.

. Tourism distribution -- 11. Promoting and advertising tourism products -- 12. Sales promotion and personal

Sales promotion.

communication strategies -- Marketing communications -- Advertising, public relations, and sales promotion

-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling

Sales promotion.

Advertising and integrated brand promotion / O'Guinn, Thomas C.

Advertising media planning : a brand management approach / Kelley, Larry D., 1955-

Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.

-- Electronic media -- Social media -- Mobile media -- Out-of-home and transit -- Direct marketing and sales

Sales promotion.

-- section 7. Advertising/promotion metrics -- section 8. Direct marketing metrics -- section 9. Online

Sales promotion.

wholesaling -- Communicating customer value: advertising and public relations -- Sales promotion and selling

communication and distribution channels -- Planning and control. Forecasting sales ; Marketing planning

communication -- Promotion : advertising and sales promotion -- Promotion : direct and digital marketing

Advertising and promotions : an integrated brand approach / Semenik, Richard J.

management, sales promotion, direct mail, the internet and direct marketing -- Pricing -- Modifying the

Sales promotion.

-- Advertising and public relations -- Sales promotion and personal selling -- Pricing concepts -- Setting the

-- Copywriting for out-of-home media -- Copywriting for sales promotion -- Conclusions -- Exercises -- Chapter 14

Sales promotion -- South Africa.

Sales promotion.

and media planning -- Public relations and hybrid marketing communications -- Sales and sales

products : public relations and sales promotion -- Professional sales -- Direct and online marketing

Sales promotion.

Sales promotion.

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion

Malcolm McDonald on marketing planning : understanding marketing plans and strategy / McDonald

-- Relationship building : direct marketing, personal selling, and sales promotion -- Relationship building

-- Advertising, sales promotion, and public relations -- Managing the marketing effort. Strategic marketing

Marketing -- Planning.

Sales promotion.

Management -- Pricing Strategy for Business Markets Business Marketing Communications: Advertising and Sales

. 12. Promotion, advertising, and sales promotion strategies -- Ch. 13. Sales force, Internet, and

communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions

-ending case : chick-fil-A : effective advertising messages -- 15. Direct response -- 16. Sales promotion

: communication and promotion policy and advertising -- Promoting products : public relations and sales promotion

Introduction -- Advertising -- Media planning -- Personal selling -- Sales promotion -- Public

Sales promotion.

strategy. 17. Integrated marketing communications -- 18. Advertising, sales promotion and public relations

Merchandising: Sales Promotion: Promotion Planning -- Branding -- APPENDIX AA -- Principles of

Sales promotion.

-- The sales function -- Tourism advertising -- The travel brochure -- Sales promotion for travel and

and advertising planning: top-down, bottom-up, and IMC -- Planning media strategy: finding links to

strategy for business markets. -- 16. Business marketing communications: advertising and sales promotion

Sales promotion.

. Advertising background, planning, and strategy -- The consumer audience -- Account planning and research

: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion

Marketing -- Planning.

advertising planning -- Marketing and advertising planning: top-down, bottom-up, and IMC -- Planning media

Marketing -- Planning.

and the travel trade; communications; advertising; sales promotion and merchandising; sales management

: introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the

Marketing Tools in Travel and Tourism -- Advertising and public relations -- Sales promotion, merchandising

: Advertising and Sales Promotion. Personal Selling. Distribution Strategy. Pricing Strategy. Marketing in

. Strategies for marketing, sales, and promotion -- 9. Strategies for purchasing and support activities: from

Marketing -- Planning.

policy. -- 15. Promoting products : advertising, direct marketing, and sales promotion. -- 16. Promoting

: special issues for the small business -- The global advertising and promotion effort -- Personal selling

Advertising and sales promotion strategy / Tellis, Gerard J., 1950-

Sales promotion -- Planning.

-range forecasting systems -- Tactical marketing information systems ; Sales management systems ; Advertising and

Sales promotion -- South Africa.

: Inputs to Advertising Planning. 7. Marketing and Advertising Planning: Top-Down, Bottom-Up, and IMC. 8

Service -- Ch. 15. Planning and Developing the Sales Force -- Ch. 16. Organizing and Controlling a Sales

sales promotion -- 9. Promotion strategy : personal selling -- 10. Distribution strategy -- 11. Pricing

-- introduction to integrated marketing communications -- Personal selling -- Advertising and sales promotion

can counter gray market imports / Can sales promotion go global? / Hoover : multinational product

Marketing -- Planning.

Production planning -- South Africa.

Logistics. Ch. 14. Retailing --Sect. V. Promotion. Ch. 15. The Promotion Effort. Ch. 16. Advertising. Ch. 17