Search Results for Advertising -- Handbooks, manuals, etc.

14 Results
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Cover image for The copywriter's toolkit : the complete guide to strategic advertising copy
The copywriter's toolkit : the complete guide to strategic advertising copy
The copywriter's toolkit : the complete guide to strategic advertising copy
by 
Berman, Margo, 1947-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising copy -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The advertising handbook
The advertising handbook
The advertising handbook
by 
Powell, Helen.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The copy workshop workbook
The copy workshop workbook
The copy workshop workbook
by 
Bendinger, Bruce.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising copy -- Handbooks, manuals, etc.
Available: Copies:
Cover image for How to write great copy : learn the unwritten rules of copywriting
How to write great copy : learn the unwritten rules of copywriting
Cover image for Cutting edge advertising : how to create the world's best print for brands in the 21st century
Cutting edge advertising : how to create the world's best print for brands in the 21st century
Cutting edge advertising : how to create the world's best print for brands in the 21st century
by 
Aitchison, Jim.
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!
Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!
Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!
by 
Hahn, Fred E., 1925-
Table of contents http://catdir.loc.gov/catdir/toc/wiley031/2002192267.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley045/2002192267.html
Publisher description http://catdir.loc.gov/catdir/description/wiley038/2002192267.html
Format: 
Books
Publication Date 
2003
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The advertising handbook
The advertising handbook
The advertising handbook
by 
Brierley, Sean, 1966-
Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The advertising handbook
The advertising handbook
by 
Brierley, Sean, 1966-
Table of contents http://catdir.loc.gov/catdir/toc/fy041/2003274909.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0650/2003274909-d.html
Inhaltsverzeichnis The advertising handbook
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
The marketing glossary : key terms, concepts, and applications in marketing management, sales, advertising, public relations, direct marketing, market research, sales promotion,
by 
Clemente, Mark N.
Format: 
Books
Publication Date 
2002
Excerpt: 
Marketing -- Handbooks, manuals, etc.
Available: Copies:
Cover image for Cutting edge commercials : how to create the world's best TV Ads for brands in the 21st century
Cutting edge commercials : how to create the world's best TV Ads for brands in the 21st century
Cutting edge commercials : how to create the world's best TV Ads for brands in the 21st century
by 
Aitchison, Jim.
Format: 
Books
Publication Date 
2001
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for Cutting edge advertising : how to create the world's best print for brands in the 21st century
Cutting edge advertising : how to create the world's best print for brands in the 21st century
Cutting edge advertising : how to create the world's best print for brands in the 21st century
by 
Aitchison, Jim.
Format: 
Books
Publication Date 
1999
Excerpt: 
Advertising -- Handbooks, manuals, etc.
Available: Copies:
Cover image for Write on target : the direct marketer's copywriting handbook
Write on target : the direct marketer's copywriting handbook
Write on target : the direct marketer's copywriting handbook
by 
Stein, Donna Baier.
Format: 
Books
Publication Date 
1997
Excerpt: 
Advertising copy -- Handbooks, manuals, etc.
Available: Copies:
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