Search Results for American Marketing Association.

IIE
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000000000000IIE
Cover image for Journal of marketing.
Journal of marketing.
Journal of marketing.
by 
American Marketing Association.
Format: 
Electronic Resources
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Journal of marketing. American Marketing Association.
Available: Copies:
Cover image for Journal of marketing.
Journal of marketing.
Journal of marketing.
by 
American Marketing Association.
Format: 
Electronic Resources
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Journal of marketing. American Marketing Association.
Available: Copies:
Cover image for JMR, Journal of marketing research.
JMR, Journal of marketing research.
JMR, Journal of marketing research.
by 
American Marketing Association.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
JMR, Journal of marketing research. American Marketing Association.
Available: Copies:
Cover image for JMR, Journal of marketing research.
JMR, Journal of marketing research.
JMR, Journal of marketing research.
by 
American Marketing Association.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
JMR, Journal of marketing research. American Marketing Association.
Available: Copies:
Cover image for The brand marketing book : creating, managing, and extending the value of your brand
The brand marketing book : creating, managing, and extending the value of your brand
by 
Marconi, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/mh023/99023371.html
Publisher description http://catdir.loc.gov/catdir/description/mh023/99023371.html
Format: 
Books
Publication Date 
2000
Excerpt: 
American Marketing Association.
Available: Copies:
Cover image for Dictionary of marketing terms
Dictionary of marketing terms
Dictionary of marketing terms
by 
Bennett, Peter D.
Format: 
Books
Publication Date 
1995
Excerpt: 
American Marketing Association.
Available: Copies:
Cover image for Business-to-business market research
Business-to-business market research
by 
Block, Martin P., 1946-
Table of contents http://www.loc.gov/catdir/toc/ecip058/2005004871.html
Format: 
Books
Publication Date 
2005
Excerpt: 
American Marketing Association.
Available: Copies:
Cover image for Music business handbook and career guide
Music business handbook and career guide
by 
Baskerville, David.
Format: 
Books
Publication Date 
2013
Excerpt: 
Employees -- National Association of Broadcast Employees and Technicians : Communications Workers of America
Available: Copies:
Cover image for Ethics in psychology and the mental health professions : standards and cases
Ethics in psychology and the mental health professions : standards and cases
by 
Koocher, Gerald P.
Table of contents only http://www.loc.gov/catdir/enhancements/fy0737/2007027873-t.html
Publisher description http://www.loc.gov/catdir/enhancements/fy0737/2007027873-d.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0737/2007027873-b.html
Format: 
Books
Publication Date 
2008
Excerpt: 
-- Appendix E. American Association of Marriage and Family Therapy: code of ethics -- Appendix F. American
Available: Copies:
Cover image for How to mind-read your customers : using insights from psychology to increase sales and develop better business relationships
How to mind-read your customers : using insights from psychology to increase sales and develop better business relationships
by 
Snyder, David P.
Format: 
Books
Publication Date 
2001
Excerpt: 
American Management Association.
Available: Copies:
Cover image for Hospitality sales and advertising
Hospitality sales and advertising
by 
Abbey, James R.
Format: 
Books
Publication Date 
1998
Excerpt: 
American Hotel & Motel Association. Educational Institute.
Available: Copies:
Cover image for Marketing scales handbook : a compilation of multi-item measures
Marketing scales handbook : a compilation of multi-item measures
by 
Bruner, Gordon C., 1954-
Format: 
Books
Publication Date 
1992
Excerpt: 
Marketing scales handbook : a compilation of multi-item measures / Bruner, Gordon C., 1954-
Available: Copies:
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