4 Results
0000IIE
Cover image for Marketing, principles & perspectives
by 
Bearden, William O., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing, principles & perspectives / Bearden, William O., 1945-
Available: Copies:
Cover image for Marketing principles & perspectives
by 
Bearden, William O., 1945-
Format: 
Books
Publication Date 
1998
Excerpt: 
Marketing principles & perspectives / Bearden, William O., 1945-
Available: Copies:
by 
Bearden, William O., 1945-
Format: 
Books
Publication Date 
1995
Excerpt: 
Marketing : principles & perspectives / Bearden, William O., 1945-
Available: Copies:
Cover image for Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
by 
Bearden, William O., 1945-. Handbook of marketing scales.
Format: 
Books
Publication Date 
2011
Excerpt: 
/ Bearden, William O., 1945-. Handbook of marketing scales.
Available: Copies: