Search Results for Brand communication -- Research

18 Results

000000000000IIE

Brand building beyond advertising : exploring the engaging effects of various brand communication platforms through participatory action research

Peters, Luise.

Format:

Computer file

Publication Date

2012

Excerpt:

Brand building beyond advertising : exploring the engaging effects of various brand communication

Available: Copies:

Advertising & promotion

Hackley, Christopher E., author.

Format:

Books

Publication Date

2021

Excerpt:

Advertising -- Brand name products.

Available: Copies:

Kickflips and tailwhips an extreme subcultural perspective on brand equity, advertising and marketing communications

Ochler, Charl

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand equity -- Research -- South Africa

Available: Copies:

Cover image for Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

Cross sectional qualitative personal interviews to describe the extent to which racially diverse print advertsements increase consumer acceptance of South African retail in Cape Town

Forbay, Rosland

Format:

Manuscript

Publication Date

2017

Excerpt:

Brand communication -- Research

Available: Copies:

International business : competing in the global marketplace

Hill, Charles W. L., author.

Format:

Books

Publication Date

2015 2014

Excerpt:

-- Implications for Managers -- Chapter Summary -- Critical Thinking and Discussion Questions -- Research Task

Available: Copies:

Global marketing

Keegan, Warren J. author.

Format:

Books

Publication Date

2015

Excerpt:

information systems and market research -- Segmentation, targeting, and positioning -- Importing, exporting

Available: Copies:

How clothing colour affects personal brand communiction and perception

Mokoena, Kamogelo.

Format:

Manuscript

Publication Date

2014

Excerpt:

How clothing colour affects personal brand communiction and perception / Mokoena, Kamogelo.

Available: Copies:

Public relations cases

Hayes, Darrell C.

Format:

Books

Publication Date

2013

Excerpt:

Marketing Communications -- Research -- Client Research -- Opportunity or Problem Research -- Audience

Available: Copies:

Understanding terrorism in the age of global media : a communication approach

Archetti, Cristina.

Format:

Books

Publication Date

2013

Excerpt:

Understanding terrorism in the age of global media : a communication approach / Archetti, Cristina.

Available: Copies:

Health industry communication : new media, new methods, new message

Hicks, Nancy J.

Format:

Books

Publication Date

2012

Excerpt:

Health industry communication : new media, new methods, new message / Hicks, Nancy J.

Available: Copies:

Integrated brand marketing and measuring returns

Kitchen, Philip J.

Format:

Books

Publication Date

2010

Excerpt:

Integrated brand marketing and measuring returns / Kitchen, Philip J.

Available: Copies:

Essentials of corporate communication : implementing practices for effective reputation management

Riel, C. B. M. van.

Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005358.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2104000&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0651/2006005358-d.html

Format:

Books

Publication Date

2007

Excerpt:

Essentials of corporate communication : implementing practices for effective reputation management /

Available: Copies:

Page

of 2

Go to:Search ResultsTop of Page

	{displayName}	{count}
{error}