Search Results for Cheverton, Peter.

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Cover image for Key account management : tools and techniques for achieving profitable key supplier status
Cover image for Understanding the professional buyer : what every sales professional should know about how the modern buyer thinks and behaves
Understanding the professional buyer : what every sales professional should know about how the modern buyer thinks and behaves
by 
Cheverton, Peter.
Format: 
Books
Publication Date 
2011
Excerpt: 
modern buyer thinks and behaves / Cheverton, Peter.
Available: Copies:
Cover image for How to become your brand isn't working hard enough?
How to become your brand isn't working hard enough?
How to become your brand isn't working hard enough?
by 
Cheverton, Peter
Format: 
Books
Publication Date 
2002
Excerpt: 
How to become your brand isn't working hard enough? Cheverton, Peter
Available: Copies:
Cover image for How come your brand isn't working hard enough? : the essential guide to brand management
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