Search Results for Marketing -- Decision making.

IIE
118 Results
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Cover image for Strategic marketing : decision making & planning
Strategic marketing : decision making & planning
by 
Reed, Peter.
Format: 
Books
Publication Date 
2015
Excerpt: 
Strategic marketing : decision making & planning / Reed, Peter.
Available: Copies:
Cover image for Strategic marketing : decision making and planning
Strategic marketing : decision making and planning
by 
Reed, Peter W., 1944-
Format: 
Books
Publication Date 
2010
Excerpt: 
Strategic marketing : decision making and planning / Reed, Peter W., 1944-
Available: Copies:
Cover image for Marketing management : a strategic decision-making approach
Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)
Available: Copies:
Cover image for Basic marketing research : a decision-making approach
Basic marketing research : a decision-making approach
by 
Malhotra, Naresh K.
Format: 
Books
Publication Date 
2009
Excerpt: 
Basic marketing research : a decision-making approach / Malhotra, Naresh K.
Available: Copies:
Cover image for Marketing management : a strategic decision-making approach
Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html
Format: 
Books
Publication Date 
2008
Excerpt: 
Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)
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Cover image for Problems in decision-making : a South African marketing approach by T.J. Seres.
Problems in decision-making : a South African marketing approach by T.J. Seres.
Problems in decision-making : a South African marketing approach by T.J. Seres.
by 
Seres, Thomas Joseph.
Format: 
Books
Publication Date 
1978
Excerpt: 
Problems in decision-making : a South African marketing approach by T.J. Seres. Seres, Thomas
Available: Copies:
Cover image for Business-to-business marketing
Business-to-business marketing
Business-to-business marketing
by 
Makhitha, K. M.
Format: 
Books
Publication Date 
2025
Excerpt: 
Marketing -- Decision making -- Handbooks, manuals, etc.
Available: Copies:
Cover image for Marketing
Marketing
Marketing
by 
Lamb, Charles W., author
Format: 
Books
Publication Date 
2024
Excerpt: 
Marketing / Lamb, Charles W., author
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Cover image for Marketing strategy & management
Marketing strategy & management
by 
Phillips, Diane M., author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Marketing strategy & management / Phillips, Diane M., author.
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Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Meintjes, Corné, author.
Format: 
Books
Publication Date 
2023
Excerpt: 
Marketing -- Decision making.
Available: Copies:
Cover image for Services marketing : a contemporary approach
Services marketing : a contemporary approach
Services marketing : a contemporary approach
by 
Berndt, A. (Adele), 1966- editor.
Format: 
Books
Publication Date 
2022
Excerpt: 
Services marketing : a contemporary approach / Berndt, A. (Adele), 1966- editor.
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Cover image for Strategic marketing : creating competitive advantage.
Strategic marketing : creating competitive advantage.
by 
West, Douglas C., author.
Format: 
Books
Publication Date 
2022
Excerpt: 
Marketing -- Decision making.
Available: Copies:
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