Search Results for Marketing -- Psychological aspects.

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Cover image for Consumer behaviour.
Consumer behaviour.
by 
Sethna, Zubin, author.
Format: 
Books
Publication Date 
2019
Excerpt: 
engagement and understanding. The book strikes a balance between sociological and psychological aspects of
Available: Copies:
Cover image for Customer sense : how the 5 senses influence buying behavior
Customer sense : how the 5 senses influence buying behavior
Customer sense : how the 5 senses influence buying behavior
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing -- Psychological aspects.
Available: Copies:
Cover image for Winning the story wars : why those who tell--and live--the best stories will rule the future
Winning the story wars : why those who tell--and live--the best stories will rule the future
by 
Sachs, Jonah, author.
Format: 
Books
Publication Date 
2012
Excerpt: 
Storytelling -- Psychological aspects.
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Cover image for Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
Brandwashed : tricks companies use to manipulate our minds and persuade us to buy
by 
Lindström, Martin, 1970-
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Psychological aspects.
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Cover image for Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
Online consumer behavior : theory and research in social media, advertising, and e-tail
by 
Close, Angeline, editor.
Format: 
Books
Publication Date 
2012
Excerpt: 
Electronic commerce -- Psychological aspects.
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Cover image for Unconscious branding : how neuroscience can empower (and inspire) marketing
Unconscious branding : how neuroscience can empower (and inspire) marketing
Unconscious branding : how neuroscience can empower (and inspire) marketing
by 
Van Praet, Douglas.
Format: 
Books
Publication Date 
2012
Excerpt: 
Marketing -- Psychological aspects.
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Cover image for Five roads to freedom from apartheid to the World Cup
Five roads to freedom from apartheid to the World Cup
Five roads to freedom from apartheid to the World Cup
by 
Benger, Robin.
Format: 
Video disc
Publication Date 
2011 2010
Excerpt: 
Soccer -- South Africa -- Psychological aspects.
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Cover image for The marketing firm : economic psychology of corporate behaviour
The marketing firm : economic psychology of corporate behaviour
The marketing firm : economic psychology of corporate behaviour
by 
Vella, Kevin J.
Format: 
Books
Publication Date 
2011
Excerpt: 
Marketing -- Psychological aspects.
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Cover image for The buying brain : secrets for selling to the subconscious mind
The buying brain : secrets for selling to the subconscious mind
The buying brain : secrets for selling to the subconscious mind
by 
Pradeep, A. K., 1963-
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing -- Psychological aspects.
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Cover image for The psychology of marketing : cross-cultural perspectives
The psychology of marketing : cross-cultural perspectives
by 
Raab, Gerhard.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing -- Psychological aspects.
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Cover image for Branding with brains : the science of getting customers to choose your company
Branding with brains : the science of getting customers to choose your company
Branding with brains : the science of getting customers to choose your company
by 
Walvis, Tjaco.
Format: 
Books
Publication Date 
2010
Excerpt: 
Branding (Marketing) -- Psychological aspects.
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Cover image for Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
Sensory marketing : research on the sensuality of products
by 
Krishna, Aradhna.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing -- Psychological aspects.
Available: Copies:
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