Search Results for Mullins, John W. (John Walker)

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Marketing management : a strategic decision-making approach

Mullins, John W. (John Walker)

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Books

Publication Date

2010

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Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)

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The new business road test : what entrepreneurs and executives should do before writing a business plan

Mullins, John W. (John Walker)

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Books

Publication Date

2010

Excerpt:

plan / Mullins, John W. (John Walker)

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Getting to plan B : breaking through to a better business model

Mullins, John W. (John Walker)

Format:

Books

Publication Date

2009

Excerpt:

Getting to plan B : breaking through to a better business model / Mullins, John W. (John Walker)

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Marketing management : a strategic decision-making approach

Mullins, John W. (John Walker)

Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html

Format:

Books

Publication Date

2008

Excerpt:

Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)

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Marketing strategy : a decision-focused approach

Walker, Orville C.

Format:

Books

Publication Date

2011

Excerpt:

Mullins, John W. (John Walker)

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Marketing strategy

Walker, Orville C.

Format:

Books

Publication Date

2005

Excerpt:

Mullins, John W. (John Walker)

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Marketing strategy : a decision-focused approach

Walker, Orville C.,

Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=020490532&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2013

Excerpt:

Mullins, John W.,

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