18 Results
000000000000IIE
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2018 2011
Excerpt: 
marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing
Available: Copies:
Cover image for Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
-- Addressing competition and driving growth -- Setting product strategy -- Designing and managing services
Available: Copies:
Cover image for Strategic Management : Concepts and Cases : a competitive advantage approach
by 
David, Fred R.
Format: 
Books
Publication Date 
2015
Excerpt: 
thoroughly updated and revised with current research and concepts. This edition includes 29 new cases and end
Available: Copies:
Cover image for Customer relationship management : concepts and technologies
by 
Buttle, Francis.
Format: 
Books
Publication Date 
2015
Excerpt: 
relevant, the book draws on academic and independent research from a wide range of disciplines including IS
Available: Copies:
Cover image for Mobile marketing : an hour a day
by 
Pasqua, Rachel.
Format: 
Books
Publication Date 
2013
Excerpt: 
-effective strategy can be used successfully by businesses of any size and includes detailed information on legal
Available: Copies:
Cover image for Creating significant learning experiences : an integrated approach to designing college courses
by 
Fink, L. Dee, 1940-
Format: 
Books
Publication Date 
2013
Excerpt: 
-based practices for learning-centered teaching with a teaching strategy in a way that results in powerful learning
Available: Copies:
by 
Stokes, Rob (eMarketing specialist)
Format: 
Books
Publication Date 
2013 2011
Excerpt: 
marketing strategy -- BrandsEye voucher -- Instant Africa voucher -- Market research -- Content marketing
Available: Copies:
Cover image for Marketing
by 
Kotler, Philip, 1931-
Format: 
Books
Publication Date 
2013
Excerpt: 
and marketing research -- Consumer behaviour -- Business-to-business marketing -- PART 3. Implementing
Available: Copies:
Cover image for The fundamentals of creative advertising
by 
Burtenshaw, Ken.
Format: 
Books
Publication Date 
2011
Excerpt: 
Planning and Strategy. The client ; Market research ; Account planning ; The creative brief -- The Creative
Available: Copies:
Cover image for Knowledge management and e-learning
by 
Liebowitz, Jay, 1957-
Format: 
Books
Publication Date 
2011
Excerpt: 
-solving behaviors / The antecedents and outcomes of online knowledge-sourcing behavior : the influence of computer
Available: Copies:
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
systems and marketing research -- Consumer markets and consumer buying behavior -- Organizational buyer
Available: Copies: