16 Results
000000000000IIE
Cover image for Design
by 
Peters, Thomas J.
Format: 
Books
Publication Date 
2005
Excerpt: 
Produits de marque -- Gestion.
Available: Copies:
Cover image for Fashion brands : branding style from Armani to Zara
by 
Tungate, Mark, 1967-
Format: 
Books
Publication Date 
2005
Excerpt: 
Produit de marque.
Available: Copies:
Cover image for Brand hijack : marketing without marketing
by 
Wipperfürth, Alex.
Format: 
Books
Publication Date 
2005
Excerpt: 
Produits de marque -- Marketing.
Available: Copies:
Cover image for The new strategic brand management : creating and sustaining brand equity long term
by 
Kapferer, Jean-Noël.
Format: 
Books
Publication Date 
2004
Excerpt: 
Produits de marque -- Gestion.
Available: Copies:
Cover image for The culting of brands : when customers become true believers
by 
Atkin, Douglas.
Format: 
Books
Publication Date 
2004
Excerpt: 
Produits de marque -- Commercialisation.
Available: Copies:
Cover image for Building strong brands
by 
Aaker, David A. (David Allen), 1938-
Format: 
Books
Publication Date 
2002 1996
Excerpt: 
Produit de marque.
Available: Copies:
Cover image for Beyond disruption : changing the rules in the marketplace
by 
Dru, Jean-Marie.
Format: 
Books
Publication Date 
2002
Excerpt: 
Agences de publicité -- Gestion -- Cas, Études de.
Available: Copies:
Cover image for Emotional branding : the new paradigm for connecting brands to people
by 
Gobé, Marc.
Format: 
Books
Publication Date 
2001
Excerpt: 
Produits de marque -- Commercialisation.
Available: Copies: