Exploring the role of nostalgic brand communication in the Afrikaner market
Title:
Exploring the role of nostalgic brand communication in the Afrikaner market
Author:
Abrahamse, Kaylie.
Personal Author:
Publication Information:
2013.
Physical Description:
68 pages
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2013.
Added Corporate Author: