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Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers
Title:
Field of dreams : branding of school rugby teams in Durban : a case study of why brands target teenagers
Author:
Stricker, Bradley.
Personal Author:
Stricker, Bradley.
Publication Information:
2013.
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2013.
Subject Term:
Branding (Marketing) -- South Africa -- Durban.

Teenage consumers -- South Africa -- Durban.

Consumer behavior -- South Africa -- Durban.
Copies: